Since 2011, FWO has been supporting the fashion week community. To learn what we’re doing to support digital initiatives during this difficult time, and how we can help you through free or promoted opportunities, contact us at godigital@fashionweekonline.com.
Unplanned Paths: A Metaverse Fashion Week Exhibition
United by an openness towards experi-mentation, photographer Andrew Boyle and fashion designer Jenny Lai have been making images together for the past eight years.
Their works embrace the tension between the handmade and the digitally made, between improvisation and structure, and derive from an exploration of movement whether it’s garment-making or image-making.
Jenny’s design process usually begins with exploring an imagined “function” within the garment or between the body and garment, incorporating sketching, draping, writing, and moving between several mediums. While developing his motion collages, Andrew also finds himself down unplanned paths, moving between printing, cutting, pasting, scanning, stop-motion, and digital editing tools in order to discover the final form. This virtual exhibition presents select photographs and motion collages from their collaborations over the years, as well as new works created specifically for this venue.
Unplanned Paths is presented by The Chockablock (Parcel -130, 20), coinciding with the first ever Metaverse Fashion Week (MVFW 2022).
Under the brand ‘NOT’, designer Jenny Lai creates season-less ready-to-wear, custom performance-wear for premier classical musicians and dancers, and cross-disciplinary projects around the world as a mobile studio. The New York-based brand was founded in 2011 with the goal of making the physical experience of dressing a surprising and playful experience within itself. Transformation and movement are built into her designs, engaging the wearer in the creative process. Every garment is designed in her Upper West Side studio and produced locally in limited quantities. NOT’s designs have been seen in WWD, The New York Times, New York Magazine, Time Magazine, Harpers Bazaar China, Vice, Nylon, among others. www.notaligne.comAndrew Boyle is a photographer, collage artist, and motion creator based in Brooklyn, New York. From a young age, Andrew held a deep fascination with the printed image of comic books and illustration, plus the world of cinema and animation. That passion manifested into a love of the photographic medium, especially portraiture capture and music documentation, as it allowed Andrew an avenue to create a visual interpretation of another’s character. A love of the renegade layouts of late 90s Raygun Magazine, zine aesthetic and underground music flyers, this visual direction found a way into Andrew’s work by way of complex ‘motion collages’ that integrate a wide array of analog and digital techniques.
Andrew’s clients and collaborators include Milk Makeup, Paper Magazine, l’Officiel, Out Magazine, Schön! Magazine, Searchlight Pictures, New York Fashion Week, Prodject, Matte Projects, Vogue among others. www.andrewboylephotography.com
About the Venue
The Chockablock is a virtual venue for the performing arts in Decentraland, created by artist and inventor Geoff Robertson. The Chockablock’s mission is to help both performing and multidisciplinary artists to showcase their work in the new, exciting, and socially engaging ways now made possible by the Metaverse. For the venue’s grand opening, the Chockablock hosted an exhibition showcasing the artistic collaborations surrounding the album release of violinist Audrey Wright and pianist Yundu Wang, including a music video premiere. www.thechockablock.com
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Learn Morethechockablock.com
With love,
FWO
Fashion Models Teleport to Brooklyn Fashion Week with Nerdy Gangsta Inc’s Augmented Reality Exhibition
Digital technology has become an essential tool in our lives. voyeuristic digital revolution, to an interactive and co-creative experience thanks to technologies such as Augmented Reality. Until today, mobile interactive technology has been out of reach for small brands that can’t manageFashion Models Teleport to Brooklyn Fashion Week with Nerdy Gangsta Inc’s Augmented Reality Exhibition
Nerdy Gangsta Inc’s Augmented Reality Exhibition
Nerdy Gangsta Inc. is a streetwear clothing brand based in Detroit, Michigan. And is one of few brands that are utilizing digital technology to showcase its collection, and bring about brand recognition by creating a Virtual Exhibition with Augmented Reality.
Nerdy Gangsta Inc.’s mission is to inspire people (particularly youth) to be innovative, bold, and fearless in pursuing their dreams, and use their talents to make a difference. The founder, Shelvy Marbury has been working in the technology industry for twenty-five years as a NASA researcher and engineer with AT&T. Nerdy Gangsta Inc implementation of this mission has entailed various community-based efforts. From mentoring, to Back to School Rallies giving out backpacks and t-shirts to students, as well as creating opportunities for underserved metro-Detroit students to create fashion videos with Augmented Reality, and workshops to learn how to code in Python.
Nerdy Gangsta Inc Virtual Exhibition Initiative
The Nerdy Gangsta Inc Virtual Exhibition is a mobile experience using mixed reality. Visitors use their mobile phones to go to the Virtual Exhibition page and click on “View in AR” on their smartphone device, then the camera opens and users move their mobile phones from side to side, the camera can understand the physical social space they are in, and then fashion models show up to teleport to the floor at one point and appearing in full size, and the user can interact with the physical models as any real-world object, viewers can move around the models and take photos of them, walk to the other side of the exhibition wall where words of positivity are graffiti with the brand’s slogans “Bold, Driven, Fearless, Innovative, etc.” Users around the world can download the virtual exhibition and experience the brand.
https://360fashion.dubb.com/v/uyhXkr
Nerdy Gangsta inc ROI
Nerdy Gangsta Inc said they received screen-recorded videos from as far as Saudi Arabia, Africa, and as close to home as Dallas, Detroit, New York, and Los Angeles.
“The ROI of using this technology is that we were a relatively unknown brand, but by creating this AR campaign we have had exposure around the world, press, and media coverage and our home-fans love to support us with their creativity on social media”.
Augmented Reality Marketing
The virtual exhibition, the first for this streetwear brand, was developed in partnership with the 360Fashion Network to coincide with their presentation at Brooklyn Fashion Week, October 15th. Nerdy Gangsta Inc. will showcase the work and inspiration of the Everything is Working Out in my Favor and Keep Going collection, to boost visibility during a fashion month that’s implementing a hybrid (in-person and digital) show and experience. The project was strategized, delivered, and evangelized by Anina Net, the founder of 360Fashion Network.
AR has quickly become an essential technology for retailers to engage consumers and offer interaction and discovery, Chanel uses AR to enhance physical marketing efforts at a holiday pop-up at The Standard in New York where they invited attendees to view an AR experience by accessing a lens on Snapchat. Gucci had people open their App to view their ACE sneakers, and Burberry launched an AR shopping App experience with Google where products were visualized in their environment, yet, all these experiences required a mobile app to see the experience which is costly to maintain and expensive to build.
Improve your brand
“Using a browser based technology that was available across all devices was essential for making this experience affordable for Nerdy Gangsta Inc,” says Anina Net.
Building custom Apps may bring superior functionality but small brands cannot justify the cost of building, maintaining, and driving downloads. They can not get back their investment in a short time.
“Choosing the right technology to use for the brand is essential to getting adoption for users and brand owners,” states Anina Net.
Nerdy Gangsta Inc Experience with Virtual Exhibition
The Nerdy Gangsta Inc. virtual exhibition experience uses 2D images for its 3D experience, instead of heavy 3D files. The reason for this, explains Anina Net, is because of the fast loading time for Nerdy Gangsta Inc users who will be experiencing the exhibition outside in an open space, rather than inside at home where wifi is readily available.
“Try to download a 10MB file on a 4G cell phone – the loading time is unbearable,” says Anina Net. She recommends thinking through any AR experience carefully and working with the resources that a brand has to keep the costs down, rather than investing in developing new ones. In this case, Anina Net recommended using Nerdy Gangsta Inc’s latest photoshoot, rather than embarking on the mission and expense of creating 3D clothing.
With the rollout of 5G connectivity, the future will solve these High-Bandwidth problems of AR. It can handle the massive image-processing demands that AR requires to stream multiple near real-time feeds at once and over various distances. Yet, the 5G rollout is currently progressing slowly, and with the constraints on the mass market’s budgets, it is unlikely that people will be rushing out to buy the latest mobile device or upgrade their mobile plans when they are still staying home looking for work. Most people have 4G smartphones and cellular connections and it’s enough until the world is back in full swing.
Fashion Tech with Augmented Reality Exhibition
“There’s no sense for a small streetwear brand to create an experience that the majority of the market will not be able to try. If you’re a luxury brand it’s a different customer with the latest technology in their hands,” recommends Anina Net, the Founder of 360Fashion Network. She recommends having an incremental approach to new technologies where brands warm up their audience with an experience, and gradually increase the experience with more functionality, rather than investing at the start in a technologically advanced experience few can access.
This campaign helps foster Nerdy Gangsta Inc’s mission of communicating their brand message of “being bold, smart, and innovative”. Utilizing high-technology has allowed Nerdy Gangsta Inc. to engage with people worldwide with this message, visualize their fashion collection in real-time, and make their retail customer’s experience more engaging.
Augmented Reality For Small Brand
Nerdy Gangsta Inc is one of few small brands that are making their way to utilizing Artificial Intelligence for brand recognition by harnessing the 360Fashion Network know-how. Using their innovative technology has brought them to be selected to showcase their brand at Brooklyn Fashion Week this October 15th at a special phygital, without physically being present and online at the Digital Fashion Week NYC on 8-12 Sep.
Smart moves from a local Detroit brand just getting started. Nerdy Gangsta Inc. and 360Fashion Network look to couple the future of fashion and technology with GenZ to promote inclusivity as well as inspire the pursuit of STEM education and careers.
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Learn More360Fashion Networknerdygangstainc.com
With love,
FWO
From April 4 – 7, workshops will be delivered on TikTok by designers and fashion experts
For the first time ever, Mercedes-Benz Fashion Week Russia and the top short video platform TikTok have decided to collaboratively help anyone who wants to stay home productively.
From April 4 to April 7, special workshops will be delivered by designers and fashion experts. And Fashion Week Online is here to support.
Furthering FWO’s commitment to helping designers and building digital fashion during this challenging time, Fashion Week Online will be making this initiative the first in their use of the VirtualFashionWeek.com URL! FWO will be adding more content and forwards to this URL in the coming weeks, so keep checking and stay tuned.
Use FWO’s URL VirtualFashionWeek.com to go to the new TikTok x MBFWR initiative!
TikTok launched a fashion challenge #СтильнаДому (in english #StyleAtHome) in collaboration with Mercedes-Benz Fashion Week Russia, which has moved to a virtual format this year/season. The challenge encourages users to share ideas on original home-style clothing via short videos. Cooking breakfast in a silk robe, joining an online meeting in a business jacket and pajama pants, trying on your favorite evening dress for a family dinner — the imagination of users is not limited.
The challenge encourages users to share ideas on original home-style clothing via short videos
Under the collaborative project of MBFW Russia and TikTok, 9 workshops will be delivered by fashion designers and experts.
On April 4, Roma Uvarov, creative designer at RomaUvarovDesign, will teach you how to develop a successful brand online, whereas Igor Andreev, stylist and designer, will explain how to stay home and yet be fashionable.
On April 5, Vel.ly, fashion illustrator who worked with brands like Dior, GIVENCHY, Dolce & Gabbana, Cartier, and Lancôme, will teach a fashion illustration workshop. Later on the same day, Daniel Trabun, product lead at Yandex.Zen, will instruct you how to make a tie-dye T-shirt at home.
On April 6, Lana Nisnevich, fashion editor at Cosmopolitan Russia, will speak on how to become a fashion editor. Moreover, Sasha Amato, journalist, and admin of @goldchihuahua Telegram channel, will tip on how to start a personal online brand and how to make money with it. Regina Turbina, designer of the ophelica brand and author of the first digital sold in Russia, will describe making a digital outfit.
On April 7, Bella Potemkina, designer, will share her experience on how to hype online, and on the same day, Velina Sukiasyan, clothing designer and founder of the REWEARIT brand, will speak about online shopping in second-hand stores and upcycling.
Let us remind you that virtual Mercedes-Benz Fashion Week Russia is taking place on April 4 to 5. Live streams can be followed from anywhere in the world at AIZEL.RU и MEGOGO.NET.
Please stay tuned and follow all the updates through MBFWR’s official website www.mercedesbenzfashionweek.ru/en and and TikTok account: https://vm.tiktok.com/thvqE3.
The title partner of Mercedes-Benz Fashion Week Russia is Mercedes-Benz.
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Learn Morevirtualfashionweek.comwww.mercedesbenzfashionweek.ru/enhttps://vm.tiktok.com/thvqE3
With love,
FWO
NOB Showroom offers new innovative tools to allow brands to continue showcasing collections. On March 13th, they launched NOB VRoom, a next-level experience, where our partners have the opportunity to visit the showroom, discover the collections and obtain all the information on brands and products.
Online Events will Stream with Russian Fashion Council and Fashion Fund
Russian Fashion Council, in cooperation with partners and participating fashion designers of Mercedes-Benz Fashion Week Russia, together made a difficult decision to cancel events previously announced to take place from March, 31 till April, 4, 2020 at Moscow’s Manege.
Over the past thirty days, the organizers from Russian Fashion Council have been closely monitoring and analyzing the worldwide spread of the COVID-19 virus on a daily basis. Russian Fashion Council has conducted extensive consultations with The Federal Service for Surveillance on Consumer Rights Protection and Human Wellbeing (Rospotrebnadzor) in Russia, as well as Moscow’s Health and Safety services to prepare a set of preventive measures for the upcoming event. However, due to the deteriorating situation on the global scale, the final conclusion is that the only completely safe way to move forward is to cancel the in-person event entirely to ensure well-being of all those involved.
“Russian Fashion Council carries an overwhelming sense of responsibility, as there are over 1,500 people working on #MBFWRussia every season – organizers and partners, designers and their teams, makeup artists and hair stylists, models, technical staff, security staff, not to mention the larger number of journalists, buyers and bloggers. We are hereby announcing that we are moving all activities of this Fashion Week to an online-only basis for this season. That way, we can guarantee a non-contact, completely safe way to provide our designers with the showcase space they need for this season,” said Alexander Shumsky, president of Russian Fashion Council.
Russian Fashion Council carries an overwhelming sense of responsibility, said Alexander Shumsky
Russian Fashion Council and Fashion Fund will stream a set of online events starting April-May, 2020, that will best support Russian fashion designers and safely demonstrate their newest runway-ready collections. The 40th season of Mercedes-Benz Fashion Week Russia will therefore take place online, through a virtual streaming service at www.aizel.ru – the leading Russian online designer fashion retailer. The dates and details for the online events will be announced soon.
The 40th season of Mercedes-Benz Fashion Week Russia will therefore take place online
Although we may now know what the future holds, we do know this: like fashion, technology will continue to change.
Photographer Ivanna Yasnikovska (@byivanna.yasnikovska) takes us on an exploration of virtual reality, with creative direction by Chris Lavish (@nyclavish) and model Rachel Menge (@bowieblonde).
Virtual Reality Fashion
[portfolio_slideshow id=71051 align=center width=699 click=advance thumbnailsize=40 showcaps=false]
Words excerpted from RNWY 02.
The future will be very much like the present moment: a time of spiritual challenge. Only the backdrop will change. If you were to travel to the furthest galaxy right now, you would encounter beings who have lived millions of years beyond us already, beings perhaps even made of pure energy. (Or of mud: who knows.)
If you were to overhear their conversation, you would note the same spiritual challenges faced by us, simply expressed in a different way. Why? Because to be conscious is to have preferences; and to have preferences is to have preferences thwarted. A thwarted preference, carried to its furthest extreme, is what we call “Evil,” nothing more. And to act upon a preference is what it means to have free will. To lack preferences is to lack consciousness. Therefore, to be conscious is to suffer pain to some degree. According to Supermetaphysics, the school of thought founded in 2166, there is a metaphysical scaffolding underlying the physical. Supermetaphysics was created to try and give an overview of what the whole universe — the physical and the metaphysical — might look like, seen from above (thus “Super”).
The first conclusion, come to via the systemwide synth best seller The Incubator Universe (2166) by Leaf Eggleston Yzaguirre Caxias, explained that stars are incubators, purpose-built to generate life on heated surfaces (planets), which serve as nests. However, an interesting aspect of Supermetaphysics was the tenet that this cosmology could never be proven. In fact, Supermetaphysics posited that any proof of a universal design was hidden by necessity. Why? Because any certainty of why the universe was created, or why we are here, would inevitably pollute our free will.
However, the universe was created in line with spiritual principles. As a result, the guideposts are all around us.
Want love? Give love. Want to lead? Serve. Want to be happy? Give happiness. These social truths are not accidental: they are clues to the mind of our creator. Interestingly, the spiritual universal order — the metaphysical — can be measured and observed empirically, just as phenomena in the physical can. We can see how the lives of people who adopt a spiritual life, based on love and service, transform. We can see how emotional wounds are healed and bad fortunes reversed. The metaphysical has measurable weight, just as the physical does.
Do we live forever after death? Are we reborn? Supermetaphysics does not answer these questions. In fact, it declares these questions necessarily unanswerable. But one thing is certain. At root, the future will always be as it is today.
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Learn MoreIvanna YasnikovskaChris LavishRachel Menge / Bowiernwy.comvrfashionweek.com
With love,
FWO
FTL MODA LAUNCHES ITS FIRST CAPSULE COLLECTION ON THE INTERNATIONAL FASHION SCENE
After twelve years as producer, publicist, and showroom for the high profile fashion industry worldwide, and with a solid backbone in creating some of the most successful visual and editorial productions, FTL Moda just activated its new “designer” component, producing and launching its first capsule.
Following up on its debut at NYFW, COMMUNE BONUM will be featured in a showcase presentation this Sunday in Parma, Italy, in the suggestive and unusual setting of a canine training field.
COMMUNE BONUM will be featured in a showcase presentation this Sunday in Parma, Italy
An Important Tribute
The show will be a tribute to multi-awarded German Shepherd breeder and trainer Antonella Niccolini, who recently passed away after a long battle with cancer.
“My sister and I come from a family of creative minds, of real entrepreneurs,” said Ilaria Niccolini, owner and founder of FTL Moda and COMMUNE BONUM.
“Her great achievements, under her TURBOLAND trademark, as well as her immense sacrifices are impressed in the minds of the most respected professionals in the dog-training world all over Europe, as well as in those of the thousands of dog lovers who devote their time and passion to this breed.
“She has been a role model for at least two generations of dog devotees, and she definitely pushed boundaries in a world that was largely restricted to men until just twenty years ago.
“Losing her to a horrible cancer broke my heart, but it also motivated me, as a credible and recognized producer in an industry apparently so far from Antonella’s world, to join forces with my family to continue to prove that arts and culture can be allied, independently of the specific circumstances.”
Losing her broke my heart
Worldwide Distribution
COMMUNE BONUM will be distributed worldwide, through the FTL Moda wholesale business development department in NY, but will also be available on its e-commerce/website for direct purchases by final clients.
High-Profile Digital Marketing Strategy
The marketing strategy behind this launch include strong editorial contributions, video clips and short documentaries promulgated via well-established sites and digital platforms, virtual reality, and new digital communication techniques, on which the US producer is at work with high profile media of the caliber of Numero Russia and the entire ACMG group, Fashion Week Online, and Microsoft. This action will continue FTL Moda’s push to break stereotypes in the fashion industry, and move it towards a more diverse, inclusive, and socially aware approach.
The VR component will be in partnership with Numero Russia, FWO, and Microsoft
Made in Italy Textiles and the Collaboration with Skechers
COMMUNE BONUM was conceived to answer the needs of today’s professional women (menswear line coming soon) with a cosmopolitan streetwear inspiration that yields a pragmatic yet chic approach to fashion.
Produced exclusively with Made in Italy textiles, the capsule is manufactured in Europe, and offers distinguished details in styling and in fabrics selection (a preference for high end neoprene and stretched taffeta’ denote its style and wearability) that make it innovating, versatile, and perfect for a finishing look signed by Skechers.
Produced exclusively with Made in Italy textiles, the capsule is perfect for a finishing look signed by Skechers
The iconic US sneaker’s producer, in fact, joined forces with FTL MODA to launch Commune Bonum at NYFW, and for the worldwide image.
“We received an enthusiastic, and very emotional, to be honest, support from Skechers,” said Élio Nogueira, the world-renowned high fashion photographer, and creative director at FTL MODA. “This allowed us to craft the looks with their footwear finishing in mind, and the result was fantastic.”
We received an enthusiastic support from Skechers, said world-renowned photographer Élio Nogueira
Already published on a few internationally high profile publications (the upcoming Numero Russia, and L’Officiel Germany being two of them) COMMUNE BONUM and its tribute to Antonella Niccolini promise to enchant the industry, as has already happened with a several key retail boutiques in the US.
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Learn Moreftlmoda.com
With love,
FWO
Oculus is one of the biggest producers of virtual reality equipment. They have been developing the technology for years now, and with that has come a lot of potential for various industries. One of their latest announcements is that the Oculus network is going to start letting people represent themselves with customized avatars, or a digital representation of themselves.
Oculus avatars are officially out but they haven’t been noticed by too many people yet. That is because they were released amid other big announcements such as the new Touch controllers. Those who have found the avatar feature have found it quite nice.
Instead of trying to create photorealistic avatars, Oculus has decided to aim for digitalized recreations of people. By not trying to be photorealistic you actually achieve a much more connectable avatar. Photorealism can appear creepy and hard to connect to because it feels fake. Just because the avatars displayed on Oculus aren’t photorealistic, those who have used them say they are easy to connect to. Some people say that the avatars represent people so well that you can recognize their owners in the real world.
Digital avatars in the Oculus world are outlines of people who glow one of a multitude of colors. Everything from the hands to the head can be detailed to look in the form that you want. When you interact with items in the Oculus platform, the body that you customize is represented. For example, when you move your controllers to look at your hands, your digital hands appear in the color that you have chosen.
Everything from your shape to your clothing and accessories is customizable. Styling your hair can even be done regularly to change your design based on your personality.
More and more of the Oculus programs plan to integrate avatars into the applications. Right now there are only a number of programs that utilize the avatars. But within a week of the release of these avatars two programs added support. What a lot of people are looking forward to is the rollout of Oculus rooms where people can host friends and strangers in their own virtual houses. The digital avatar will be your representation in this digital world.
Adding avatars to Oculus was only a matter of time; it is a logical step in the development of a virtual reality fashion experience. However, it does more than just make progress in the digital world, it opens the door to many other changes in the digital world.
What a lot of people are looking forward to, is the addition of fashion and other designer aspects for Oculus. This will allow you to have a virtual self where you can try out whatever you want. A virtual you, powered by Oculus, will allow you to have a style based around what you want … not just what you can afford in the real world.
A virtual you, powered by Oculus, will allow you to have a style based around what you want.
These styles that you try on aren’t limited to digital world. Fashion designers and retailers can take their wares to the digital world where you can try out various real life designs. What designers want is the ability for people to try out their fashion items and be able to order them based on whether or not they like them.
Fashion isn’t the only industry that is looking to display their products in the virtual world. The automotive industry is already working with the virtual reality platform to display their cars and allow virtual walkthroughs. Audi utilized the Samsung VR headset to allow tours of their cars. Volvo did the same with Microsoft HoloLens.
Virtual avatars are the next step in enhancing the virtual reality experience and it has arrived. It may even play a part in the Virtual Reality Fashion Week being developed by RNWY VR. By implementing avatars the tech world is adding the ability for people to feel truly represented by a image of themselves. Or what they want to look like.
Keeping an eye on the virtual reality industry is a must for anyone who is interested in the possibilities that exist. The virtual reality experience has a lot to offer for many different industries. Markets like the fashion industry have so much opportunity, and avatars are about to start being available to the layperson who uses Oculus and other virtual reality platforms.
Who knows? We might even see them at New York Fashion Week.
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We’ve come a long way in terms of how we get our fashion fix these days. Gone are the days of waiting for the quarterly fashion magazines to come out so we can see what we should be wearing. These days we have instant access to all the hot new looks that designers are coming up with. Well, almost instant. We generally have to wait a few hours before we see the looks as they hit the runway, but all of this could be changing forever with the introduction of virtual reality fashion shows.
Instead of trawling through websites to find our favorite shows, we are going to be able to watch them live, as they happen, and as if we are sitting in the front row. But how?!
A lot of designers are introducing 360 VR to their shows as a way to get people closer to the designs than ever before. Although this is brand new technology and we’re not entirely sure what it will look and work like, we’re already very excited about this. Not much has been said yet about what we can expect, but here’s what we think you can look out for.
Giant VR headsets may not be necessary to appreciate these stunning shows in full 360 vision. The apps that these shows are going to be streamed to will probably have the choice of watching either with headset gear or without. This is great news for those who don’t want to sit there with a big piece of equipment on their heads, as they will just be able to turn the phones in the direction they want to look, or even swipe their fingers on the screen to look around with. It’s the advent of virtual fashion in every way.
There is also some expectation that viewers will be able to zoom in on certain aspects of the runway, getting better looks at the model and what they’re wearing. Although this is merely speculation, we saw a similar thing happening at the NYFW earlier this year. Viewers were able to pinch their screens in order to get better looks at the fabrics and closer looks at shoes or accessories. Although we don’t know for certain, this is something we would sure like to see happen. Imagine being able to zoom right in on your favorite accessories or shoes, getting closer to the action then you ever thought was possible.
One thing that is for definite, however, is how this will change the face of the fashion world as we know it. No longer will you have to be Anna Wintour or a Kardashian to get front row sightings of all the latest designers’ work. It will make fashion far more accessible to those who wouldn’t ever necessarily get to see these things otherwise. It brings fashion back to the ground, where normal people get to experience the same thing as those big names do. This can only be a good thing, as VR fashion shows will get more people interested in the world of fashion and give them access to a world that they didn’t think they’d ever have access to.
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Jenny’s design process usually begins with exploring an imagined “function” within the garment or between the body and garment, incorporating sketching, draping, writing, and moving between several mediums. While developing his motion collages, Andrew also finds himself down unplanned paths, moving between printing, cutting, pasting, scanning, stop-motion, and digital editing tools in order to discover the final form. This virtual exhibition presents select photographs and motion collages from their collaborations over the years, as well as new works created specifically for this venue.
Unplanned Paths is presented by The Chockablock (Parcel -130, 20), coinciding with the first ever Metaverse Fashion Week (MVFW 2022).
The show will be a tribute to multi-awarded German Shepherd breeder and trainer Antonella Niccolini, who recently passed away after a long battle with cancer.
“My sister and I come from a family of creative minds, of real entrepreneurs,” said Ilaria Niccolini, owner and founder of FTL Moda and COMMUNE BONUM.
“Her great achievements, under her TURBOLAND trademark, as well as her immense sacrifices are impressed in the minds of the most respected professionals in the dog-training world all over Europe, as well as in those of the thousands of dog lovers who devote their time and passion to this breed.
“She has been a role model for at least two generations of dog devotees, and she definitely pushed boundaries in a world that was largely restricted to men until just twenty years ago.
“Losing her to a horrible cancer broke my heart, but it also motivated me, as a credible and recognized producer in an industry apparently so far from Antonella’s world, to join forces with my family to continue to prove that arts and culture can be allied, independently of the specific circumstances.”
COMMUNE BONUM will be distributed worldwide, through the FTL Moda wholesale business development department in NY, but will also be available on its e-commerce/website for direct purchases by final clients.
