Publishing Principles | Fashion Week Online®

At Fashion Week Online®, we are committed to providing authentic, insightful, and timely coverage of global fashion events, runway shows, and industry developments. Founded in 2012 as the world’s first dedicated Fashion Week resource and platform, our editorial principles guide every piece of content we publish.

Our Coverage Focus

As the only publication completely dedicated to the “Big 4” fashion weeks (New York, London, Milan, and Paris), we specialize in comprehensive coverage of these premier global fashion events, while also highlighting emerging fashion markets worldwide. Our content spans runway analysis, designer profiles, trend forecasting, and industry news with a particular emphasis on showcasing both established and emerging talent.

Editorial Standards

• Accuracy: All fashion reporting undergoes fact-checking procedures before publication
• Independence: Our coverage remains editorially independent from commercial influences
• Attribution: We properly credit designers, photographers, and original sources
• Visual Integrity: Images are presented authentically without misleading alterations
• Expert Analysis: Our commentary comes from fashion professionals with industry experience

Expertise & Industry Access

Our editorial team consists of fashion journalists, former industry professionals, and style experts with backgrounds in fashion design, merchandising, and runway production. Since 2012, we have:

• Interviewed fashion’s top luminaries including Fern Mallis (creator of New York Fashion Week), Donna Karan, Christian Siriano, and other industry leaders
• Established direct relationships with leading fashion week producers and PR agencies worldwide
• Secured exclusive benefits for our audience, including official NYFW ticket discounts through IMG
• Maintained a physical presence at major fashion weeks, with our team attending runway shows, presentations, and industry events in person
• Developed a network of global correspondents who provide on-the-ground reporting from fashion capitals

This firsthand access and collective expertise allows us to provide nuanced, informed, and authentic perspectives on fashion week events, designer collections, and industry trends that go beyond secondhand reporting.

Audience Focus

Our content serves a diverse audience including fashion professionals, enthusiasts, students, and consumers seeking authentic runway coverage and trend analysis. We prioritize content that educates, inspires, and provides context about the creative and business aspects of the fashion industry.