Hannah Longman

From fashion school in NYC to the front row, Hannah works to promote fashion and lifestyle as the communications liaison of Fashion Week Online®, responsible for timely communication of press releases and must-see photo sets.

How to Wear Patchwork Without Looking Like a Craft Project

Quilted coats and patchwork pieces have moved from heritage curiosity to wardrobe staple. The difference between looking considered and looking costumed comes down to...

Where Does Real Cashmere Actually Come From? Himalayas, Mongolia, and China Compared

Every cashmere label says the same thing: 100% cashmere. What it almost never says is which goat, which mountain range, or which grade of...

Why the AP x Swatch Royal Pop Became Fashion’s Favourite Styling Project

Every so often an accessory jumps the fence from watch forums into the fashion conversation. The MoonSwatch did it in 2022 and never really...

From New York Fashion Week to Your Wardrobe: The A/W Trends Making Their Way to the High Street

Fashion Week has always been about looking ahead. Long before a collection reaches the shop floor, the runways of New York, London, Milan and...

How Architectural Roof Styles Elevate Home Fashion

High fashion extends far beyond clothing runways directly into structural home design. A residential exterior acts as a tailored garment defining visual personality and...