Boredwatch: Recycling Trends at Hyperspeed

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When Everything New is Old … Again

Fashion and its trends are best understood as a circle, traveling round and round, forever arriving in the same places, but in different forms. Fashion is cyclical. Your mother has likely said it in reference to something from decades past that she gleefully pulled from her closet.

It’s not a revolutionary thought; it’s well known to the point of being hackneyed.

So why bother discussing it? In light of the recent media recycling in the past couple of years, I couldn’t help but see the same sort of reusing in our clothing. There’s comfort in what we know, comfort in something that’s a sure buy (which is really, really comforting for those trying to sell you things). But although the idea of recycling trends may seem “green” at first, in fact it becomes rather tiresome, and ultimately wastes more than it saves.

This became clear when I saw an ad for the movie of the ’90s series Baywatch, which to me was so bafflingly similar to the hundreds of other revamps: the live-action versions of Disney classics, the dozens of superhero films, and even the mystifying rework of the charming world of Archie comics (which broke my heart when I realized the gravity of the series). It’s a cyclical world, not in inspiration, but in simple redressing.

It’s a cyclical world, not in inspiration, but in simple redressing

In the past, trends have resurfaced in new ways, and I’d be incorrect and remiss to say they aren’t ever new now. Designers are as innovative as ever. The difference, as I see it in my youthful naïveté, is the longevity of such things.

I can think of a number of trends that blew up in the last couple of years that are already on their way out for the next, new thing. Typical trends last about five years and some schools of thought say fashion cycles about every 20 years. This, of course, isn’t quite correct in the “modern” age of fashion. “Fast fashion,” social media, and a widespread cultural nostalgia are the factors I would attribute to changing the lifespan of trends.

After all, the public sees a show live — or in posts — moments after it takes place. Celebrities may be able to snatch the genuine designer article, but fast fashion companies make variations at lightning speed for the public’s consumption. The next thing rolls out, in repeat, except at speeds that compromise quality and forward motion.

speeds compromise quality and forward motion

And the availability of high fashion styles can be a good thing; in any case it’s fairer to the fashion-loving consumer, though an abundance of choices isn’t in itself a good thing. For all of the options, many products come out looking very similar or exactly the same as the original and, for the entire keyworded popularity of social media, many of us end up looking like variations of the same thing too.

many of us end up looking like variations of the same thing

To be trendy or not to be, that is the perennial question.

Of course, the universal disclaimer in fashion is to do whatever you please, but in making such choices, the knowledge of what’s leading you to abandon the choker might lead you to a long-lasting and far more original answer.

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Summer Style Tips for Men: Pre-Men’s Fashion Week Report

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Pre-Men’s Fashion Week Report

The four big men’s fashion weeks are right around the corner. That – and the ever-longer days — mean summer is practically here.

While most women will watch the trends — and imitate what they see on the runways — most men have to go back to some form of “the classics” to achieve both elegance and rawness at the same time. Having to wear the same kinds of clothes every time really makes it harder for men to stand out from every other man in the crowd.

Getting the Manly Stance for Summer

“To achieve the nonchalance, which is absolutely necessary for a man, one article, at least, must not match,” wrote Hardy Amies, author of several books on men’s style. Other than skin care (something like LifeCell Anti Aging Cream) look sharp and well put together — without looking too made up — by following these top tips:

1. Build your confidence. Unlike women, most men are confined to a finite set of the same old shirts, tees, pants and, occasionally, shorts. What divides the men from the boys is confidence. You have to learn to trust yourself first. Look inside you to determine who you are and who you want to become. That’s what you portray. That will help you determine your choice of clothes: whether your wardrobe needs a more athletic, outgoing, boy-next-door look, or a prestige look.

2. Let your lifestyle determine what you should wear. If you spend most of your time on Wall Street, then you need to be in well-tailored suit. When choosing your top looks for a summer outing, you need to relax, but stay clean cut and sharp. On the other hand, if you are a fitness trainer or athlete by profession, you need more casual outfits, but you don’t always have to be in your jogging pants.

3. Dress for the occasion. Don’t stop there. Take it up a notch. Remember what Amies said about “one article at least” not matching? Make up your mind what that article is going to be, but please don’t wear a Mickey Mouse printed necktie to a friend’s wedding. (Unless they’re raving Disney fans, of course.)

4. Get a haircut. A great haircut is one of the simplest ways to knock out every summer look. Whether your style is rugged or clean cut, make sure that your haircut matches your personality. In any case, make sure that your hair is well groomed. It should be clean and smell nice, and as for your scalp — it’s important that it’s free from dandruff. Having flakes there is one of the worst ways you to spoil your flair. If you’ve got some hair loss (no big deal, in our book) you can try some natural shampoos to prevent hair loss or even try to regrow hair naturally (one such service is hairlossrevolution.com), with a plethora of solutions available in the marketplace. But don’t let hair loss bog you down; see rule #1. Confidence and happiness are king!

don’t let hair loss bog you down; see rule #1

5. Know how to accessorize. Believe it or not, accessories aren’t just made for women. Choosing the right men’s accessories will help you get a more complete wardrobe. The best advice: always buy and use authentic men’s accessories. Women can get away with inexpensive accessories but, men, in general, cannot. Invest in basic pieces. That will include a genuine leather wallet, an expensive automatic timepiece, a pair of high quality sunglasses, and a leather traveling bag for those weekends out in the resort. Your best accessory, eventually, will be the car that you drive.

6. Be selective with your soles. Shoes deserve very special attention. You have to know when to use comfortable shoes and when to ramp up your styling. Generally, when you are wearing leather shoes, ensure they’re genuine. When expanding your shoe collection, prioritize quality and versatility so that you’re ready for any occasion with comfort and style.
For your athletic gear, make sure you have the right pair to go with the kind of activity that you’ll be doing. Also, learn about summer-friendly footwear. Instead of flip-flops or sandals, for example, try espadrilles.

Instead of sandals, try espadrilles

7. Take better care of your skin and your body. Improving your physique and your posture are great ways to man up your style. Knowing the proper way to shave and learning about sunscreen are the two best places to start improving your skin health. Remember this: your skin and your body are your best accessories.

See you at men’s fashion week!

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Lisiana Carter is a renowned independent researcher and is studying the impact of technology in the beauty industry. She is passionate about beauty, makeup, fashion and skincare industry. She holds a PhD in beauty and thereby has been consistently sharing her experience by writing various articles related to makeup, beauty, fashion, and skin care. She has been writing on beauty and skin care related topics from the past 10 years. You can follow her at the beauty insiders.

Celebrating the New ALEXACHUNG Collection in London

Alexa Chung Celebrates the Launch of Her Eponymous Fashion House with Friends

We still think Ringo is just a smidge cooler than George — if you remove the Pattie Boyd-driven Hindu element, anyway — but anything with a non-John or -Paul Beatle is likely to get an automatic thumbs up from us.

Alexa Chung clearly knows her market, as she showed once again last night at the debut of her new ALEXACHUNG Collection, which was both runwayed and fêted at London’s Aviary Bar.

Although the guest list reads like a who’s who of hip London society, the real standout was the collection, which was surprisingly good.

 
The Collection

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The show was live streamed via www.alexachung.com, and the event was joined by some of her closest friends: Pixie Geldof, Daisy Lowe, Amber Anderson, Natasha Lyonne, Henry Holland, Jack Guinness, and Tallulah Harlech.

The focus was clearly on wearability, with a collection of looks that were chic, cheeky, and fun. Thrift-store cool with a rock edge — à la Bill Gaytten or Saint Laurent — was presented side-by-side prep school chic that recalled Band of Outsiders. As if that wasn’t enough, a little Joan Jett-inflected punk, Studio 54 disco, and 1980s shoulder pads were thrown in for good measure.

Joan Jett-inflected punk, Studio 54 disco, and 1980s shoulder pads

Stripy Mohair Jumper, available at alexachung.com

A collection like this can risk becoming incohesive, but a sense of playful, tongue-in-cheek sass tied it all together. The “Screw You” t-shirt in funky, early-’70s letters, and the “I Love U, I Hate U” tee were standouts in the smoking-in-the-girl’s-room category. But there was some very lovely knitwear as well, such as the stripy mohair jumper (very smartly styled with a leather skirt), and mixed crochet top a la Hervé Léger.

Finally, the ALEXACHUNG Hooded Floral Dress was a real standout for us.

Alexa Chung shows that her strong sense of style can indeed translate into a full collection. But more importantly, she seems to be able to design clothes that people would actually love to wear. The fits were sharp, silhouettes on point, and the energy and sense of fun palpable.

She seems to be able to design clothes people would actually love to wear

If this is what Alexa Chung is up to, we can hardly wait to see more.

 
Everybody Alexa Chung Tonight

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Learn More

www.alexachung.com

With love,

FWO

Name of the Rose: Vogue’s 125th Anniversary Collection with Karl Lagerfeld

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Vogue’s 125th Anniversary Collection with Karl Lagerfeld

Photos by Chris Lavish

Leave it to Vogue to celebrate their 125th anniversary by creating their own rose.

To celebrate such a huge milestone, Anna Wintour tapped creative genius Karl Lagerfeld to collaborate on a limited edition collection. The 10-piece collection is available exclusively at Lord and Taylor’s Dress Shop.

 
Coming Up Roses

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To further help fête the anniversary — and promote the collection — a private launch party was held Wednesday at Lord and Taylor’s flagship on 5th Avenue in NYC. As drinks and floral-embellished sweets were passed around, guests snapped pictures at the photo booths and were able to shop the collection (and get a tattoo!).

Each summery dress ranges from $148 to $198; a price suitable for anyone. The feminine and ultra-chic dresses can easily be styled with sneakers and a leather biker jacket … or strappy heels and pearls for a more polished, cocktail attire look.

Each summery dress ranges from $148 to $198

The off-the-shoulder floral navy and red rose printed dress is ultra-flattering for every figure, perfect for Sunday brunch or a rooftop date night.

The lineup was overall very youthful and perfect for summer. Karl Lagerfeld Paris x Vogue 125 Rose Collection was all about celebrating history with a keen eye to blasting into the future, each dress giving a nod to the romance of the magazine.

 
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Learn More

Lord & Taylor
The Vogue 125th Anniversary Rose

With love,

FWO

Miami Swim Week: Erik Rosete of Art Hearts Fashion

Art Hearts Fashion Miami

Another producer behind Miami Swim Week is Erik Rosete of Art Hearts Fashion.

AHF produce a number of shows, from New York to LA, so Miami is a natural market. Their events are often in conjunction with partners like Funkshion or SWIMMIAMI, and are often capped off with a part at LIV.

But mainly, they’re known for producing world-class runway shows, with designers from Du Aqua to Rocky Gathercole.

We spoke with Art Hearts Fashion founder Erik Rosete to learn how AHF make a splash every July in Miami.

 
Q: How did AHF Miami come about, and when?
 
AHF Miami happened as a natural progression of our partnership with Mercedes-Benz Fashion Week New York. We had been given the coveted closing showcase for several seasons at New York Fashion Week and jumped on the opportunity to be the closing showcase of Mercedes-Benz Fashion Week Miami Swim.

As fate would have it, the same season we were to add Miami to our event cities, Mercedes-Benz pulled out of the U.S. fashion scene altogether. We were left without a venue, and with a few weeks left until Swim Week, we reached out to the remaining main organizers at Swim Week and partnered with Funkshion and SWIMMIAMI to have shows at multiple venues throughout South Beach.

 
Hale Bob at AHF Miami Last Season

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Q: What was Miami Swim Week like when you first started producing shows?

When we first joined Miami Swim Week, there was a lot of confusion as to how organized the shows would be with the absence of IMG/Mercedes-Benz Fashion Week. We were a bit nervous going into our first season at Miami Swim Week working with new venues and production companies, but were well prepared to handle any situation. Our core team flew into Miami with years of experience producing fashion week in New York and Los Angeles. Taking that knowledge and implementing it into a new city was crucial to our success.

Our core team flew into Miami with years of experience

Q: What’s it like now, post-IMG? What are the challenges and what are the positives?

Miami Swim Week post-IMG has opened up the city to multiple event producers and great content to ensure that various venues throughout South Beach are being utilized to produce swim shows. IMG may have pulled out, but the world’s largest swimwear trade shows have only grown bigger, and are attracting more swimwear industry guests to Miami than ever before.

The main challenge we faced was the industry’s reaction to the loss of the largest producer of Swim Week. The challenge was met with strong leadership and resilience. Going into our third year at Swim Week we are comfortable with our partnerships and look forward to our biggest season yet.

We look forward to our biggest season yet

Q: What makes Miami Beach special as a place for swimwear collections?

Miami Beach hosts the worlds largest Swimwear trade show, and attracts the worlds most beautiful people to its beaches. The marriage between swimwear, industry, and beautiful people make for the perfect formula to create bikini fashion shows.

Q: What do you see for the future of Miami Swim Week? What’s the dream?

Miami Swim Week continues to provide a great landscape for the swimwear industry to showcase its latest collections. As the swimwear industry grows, so does the demand for Swim Week. Our dream for Swim Week is to expand our footprint and help tell the stories of our designers for years to come.

As the swimwear industry grows, so does the demand for Swim Week.

Q: What’s the BEST part of being involved in Miami Swim Week?

The best part of Miami Swim Week is the beach and the scenery. Our experience in Miami is always a great one because it contrasts with the crazy and chaotic environments at New York and Los Angeles Fashion Week. When we arrive to Miami to produce our shows, we always manage to catch some sun and enjoy the city filled with amazing weather and beautiful scenery.

Q: What can we expect to see this upcoming season?

We pride ourselves in celebrating the art of fashion, with this season being no exception to our mission of showcasing the world’s most creative designers. Guests will enjoy the Art Hearts Fashion experience by being exposed to international talent displaying their sexy resort/swim collections.

 
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Learn More

Miami Swim Week producers
artheartsfashion.com/miami
Miami Swim Week schedule
Register for Miami Swim Week

With love,

FWO

Style Fashion Week Appoints Former IMG Executive Producer as Global Fashion Consultant

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Style Fashion Week Appoints Former IMG Executive Producer, Christina Neault

Style Fashion Week — global producer of fashion, music and art events has recently brought on Christina Neault as Global Fashion Consultant.

With more than 20 years of experience as a respected member of the industry, Neault is the the Fashion Programming Consultant for Pier59 Studios and produces many industry fashion shows in NY. Neault was formerly the Executive Producer of Mercedes-Benz Fashion Week.

Neault was formerly the Executive Producer of Mercedes-Benz Fashion Week.

As the newly appointed Global Fashion Consultant, Neault will be a crucial part in Style Fashion Week’s international expansion.

Already a prominent figure on the New York Fashion Week schedule, Style Fashion Week is currently in several U.S. markets and moving into nearly 10 international markets over the next year.

Style Fashion Week is moving into nearly 10 international markets over the next year.

Working directly with international governments and designers, Style Fashion Week is taking fashion from different cultures all around the world to be experienced by new audiences in exciting new ways.

Along with a diverse range of designers presenting with Style this season, they are breaking barriers between music, art and fashion to create the ultimate creative entertainment experience. Taking the energy from concerts, festivals, fashion week, art installations and merging them into one experience is what makes Style Fashion Week an anticipated event this upcoming year.

Neault’s role within Style Fashion Week will encompass consulting on an overall production level and growing the brand through production, programming, as well as attracting established and emerging designers.

Style Fashion Week creates an experience around the runway while celebrating both high-profile and emerging designers, artists and musicians. Known for taking “fashion” to an exciting and innovative level, Neault’s involvement is highly-anticipated to further develop Style Fashion Week as pioneer in disrupting the fashion industry and creator of the next generation of global commerce.

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Learn More

stylefashionweek.com

With love,

FWO

Miami Swim Week Producers: Tiffany Norman of DIVE Swim Week

DIVE into Summer this July

The stated mission of DIVE Swim Week is pretty simple: to discover and present beautiful fashion. The program was created by Tiffany Norman, a veteran fashion show producer with brands like Chanel, Adidas, Cartier, and Tahari under her belt. 

After six seasons as venue manager for Mercedes-Benz Fashion Week (now known as NYFW: The Shows), Tiffany went off-circuit to MADE Fashion Week to focus on emerging designers. The success of MADE designers like Alexander Wang, Proenza Schouler, Jeremy Scott, Public School, and other now-renowned beloved brands inspired her to create a similar platform for Miami Swim Week

DIVE released a “Preview” in 2015 as and has since evolved into DIVE Swim Week, featuring “next-scene” swimwear designers (including CFDA Fashion Fund Nominee CHROMAT). The program and roster continues to expand with various formats around Miami Beach. DIVE’s quest for what’s new is matched with an enthusiasm for creativity and culture, fusing art and technology to present fashion interpretations with edge. 

 
DIVE Swim Week

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Tiffany Norman, Miami Swim WeekInterview with Tiffany Norman

 
 
Q: How did DIVE come about, and when? And who’s behind it?

I’ve been in the production industry for some time, but working with MADE was what truly inspired me. I witnessed some of today’s top talents in their early stages, the process as they stove for recognition, and ultimately the validation of their strong work. I used this inspiration for my final project in grad school, applying it to swimwear. After doing all the analysis and research, I realized I didn’t want DIVE to be just an idea: I could actually make this a reality.

I didn’t want DIVE to be just an idea

Q: What was Miami Swim Week like when you first started producing shows?

New Yorker industry players loved coming to Miami for work, but mostly play — hence why the city earned its designation as the sixth borough. It was fun departure from the vibe from up North. It was still very corporate, but shows took place at night and were all about the flash. The economy was good and people were happy. Big production was king!

the city earned its designation as the sixth borough

DIVE, Miami Swim WeekQ: What’s it like now, post-IMG? What are the challenges and what are the positives?

Everything is much more reserved and the productions have scaled down a bit, which makes sense because fashion is a measure of the economy.

Also, social media is present in a way that it wasn’t in the IMG Swim era. It’s allowed more intimate and artistic moments, such as the Mara Hoffman presentation at Casa Casuarina a couple years ago.

The first year without IMG as an overarching program was definitely a challenge, as attendees struggled with navigating the various productions that picked up the Swim Week baton. The following season saw great improvement, however, and I’m even more optimistic for this summer. The positive in it all, is that it was a prime opportunity for budding programs such as DIVE to really seal their footprint in the Swim Week scene.

I’m even more optimistic for this summer

Q: What makes Miami Beach special as a place for swimwear collections?

Miami Beach is world-renowned. People can’t help but be captivated by the city’s personality. It’s a no-brainer to have it as the backdrop for SWIM.

Chromat

Q: What do you see for the future of Miami Swim Week? What’s the dream?

I think we’re in a bit of a renaissance. Fashion is cyclical, but also improves in the process. More and more, we’re integrating other elements to make it a holistic experience. It’s no longer just about the runway over the pool — we as an industry are seeking out an infinite amount of ways we can showcase the talent of our designers.

My personal dream and mission is to integrate fashion with other creative formats. Hence, the DIVE platform is celebrating fashion with art, music and technology … it’s all compelling and inspiring!

the DIVE platform is celebrating fashion with art, music and technology

miami-swim-week-2Q: What’s the BEST part of being involved in Miami Swim Week?

Right now, it’s being a part of the transformation. The possibilities are endless. And you can dare to be a bit braver because the Miami scene is open to pretty much anything.

Q: What can we expect to see this upcoming season?

Programmatically, I think we’ll continue to see new and unusual interpretations of “fashion shows.” Design-wise, expect to see some more stylish plus-size options. Also, we’re seeing some brands going “back to the basics” with minimal designs that let the body speak for itself.

more stylish plus-size options

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Learn More

diveswimweek.com

With love,

FWO

Miami Swim Week Producers: Rick Fatzinger of SWIMMIAMI

Meet Rick Fatzinger of SBI Productions and SWIMMIAMI

Who’s behind Miami Swim Week? As we roll into summer (we’ve already got our Frescobol Carioca towel and Orlebar Brown beach shorts packed and ready to go), FWO meets some of the producers that make Swim Week sizzle.

Although SWIMMIAMI, as an entity unto itself, is one of the newest production entities on the scene, their history is anything but recent. The creators of SWIMMIAMI have been producing Miami Swim Week shows for more than a decade.

Rick Fatzinger, director of SBI (Siegfried’s Basement), told us a little bit about how they and LDJ Productions have continued to leverage some 12 years of experience producing Swim Week shows, even as they move relentlessly into the future.

 
SWIMMIAMI Collections

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Interview with Rick Fatzinger

Q: How did SWIMMIAMI come about, and when? And who’s behind it?

SWIMMIAMI started in July 2015 by SBI (Siegfried’s Basement) and LDJ Productions. The event was formed when IMG Fashion announced that they would be taking a hiatus from Miami Swim Week. Both LDJ and SBI had worked with IMG since it began in 2005.

We had worked with IMG since it began in 2005.

Q: What was Miami Swim Week like when you first started producing shows?

The first year of shows was actually called Sunglass Hut Miami, and included about a dozen fashion shows in and around the Raleigh Hotel. Since Swim Week prior to this had been solely a trade show event, the audience was mostly buyers with a very small number of media attending. The focus during the first few years was catered toward hosting buyers at the show, and then after party.

Q: What’s it like now, post-IMG? What are the challenges and what are the positives?

Miami Swim Week has continued to grow since 2015, and with this growth it has “de-centralized,” with more events taking place over the same 3 1/2 days. While this growth has enabled more brands to showcase their lines, it has also created a more competitive schedule, with overlapping events.

SWIMMIAMI strives to maintain the highest-level production quality with a seamless schedule including the “must see” shows from the best brands in the industry.

Q: What makes Miami Beach special as a place for swimwear collections?

Miami Beach is the perfect backdrop for SWIMMIAMI and swimwear collections, because it’s swimwear season here year-round, and there is already a fun, carefree vibe that really lends itself well to a week of sun, fun and bikinis!

it’s swimwear season here year-round

Miami Swim Week, SWIMMIAMI Collections Q: What do you see for the future of Miami Swim Week? What’s the dream?

We see Miami Swim Week continuing to grow and expand to feature more swimwear and other complementary categories, and attract more media, buyers, and influencers from all over the world.

There is no other platform in the world that allows buyers, media, and influencers to discover new brands at a trade show during the day, see runway shows at night, and then go to a killer party hosted by a swimwear designer at night.

The dream is for the week to have the same industry brand recognition as NYFW or Coachella.

The dream is to have the same industry recognition as NYFW or Coachella

Q: What’s the BEST part of being involved in Miami Swim Week?

For us, it is providing swim and resort brands the highest quality platform to showcase their new collections. Swimwear is a growing industry, but designers don’t often get the same respect as ready-to-wear or couture designers.

SWIMMIAMI gives designers a platform to showcase their art professionally and creatively, and we love being a part of that.

Miami Swim Week 2018Q: What can we expect to see this upcoming season?

We have so many exciting things planned for this season, including a daytime wellness program (think “Swim to Gym”). There will also be an increase in onsite fashion events (not just runway shows).

We really focus on improving the user experience each season, so we’ll have a media bungalow again this season where media can beat the heat and relax between shows, a gifting suite for top influencers and celebs to visit, and so much more!

we’ll have a media bungalow again, a gifting suite, and so much more

Follow us on Instagram @swimmiami to get the latest updates and news, and visit our website to see the schedule as it is announced: www.swimmiamicollections.com.

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Learn More

www.swimmiamicollections.com

With love,

FWO

Pre-NYFW Men’s: Makeup Tips for Men

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New York Fashion Week: Men’s Report

As we head into summer and the men’s fashion week shows, Lisiana Carter offers us an overview on that most taboo of male fashion topics: makeup for men.

 
Now don’t get all weird. Yes, a lot of men still bridle at the idea of wearing makeup: even though it’s been common practice for decades in stage and screen, and been rocked by “ladies men” from Johnny Depp to Keith Richards to … well, a whole bunch of bad-ass dudes.

But before you reach for that guyliner (and that’s certainly one look to explore), consider that makeup doesn’t have to be about creating a theatrical or flamboyant look. A more even complexion; defined cheekbones; pronounced eyebrows; kissable lips. These are just a few ways to make a subtle impact.

Makeup Tips for Men – Here’s How to Get Started

by Lisiana Carter

Fashion and makeup are not just for women; men shouldn’t be afraid to make the most of these fantastic tools. Men’s makeup doesn’t even have to be all about glitz and glamour, as there are plenty of natural ways of adding a bit of makeup on your face to add to your daily look.

So, as we approach New York Fashion Week: Men’s here are some makeup tips men can utilize when they’re set to look their best.

Starting with the Foundation

The most obvious way to start using male makeup is the foundation. It’s great for beginners because it isn’t anything too flamboyant and it can simply enhance your skin tone and give you more confidence.

Differio Makeup for Men

A good foundation is not supposed to show — it’s just there to cover imperfections and blemishes. Getting yourself a smooth and natural-looking skill will definitely add to your confidence and make you feel like you can conquer the world.

You can see some great examples over at Man Repeller. (There’s also a great Buzzfeed story, but a lot of the pictures no longer work.)

A GOOD FOUNDATION IS NOT SUPPOSED TO SHOW

When selecting a foundation, find one that matches your skin tone. You can take a tester and spread it on your neck or the back of your hand. If you can easily spot the foundation, you need to go either darker or lighter. Another good tip for finding the right foundation is to pick water-based foundation. The water-soluble foundation will result in a less patchy finish even if you are out and about all day.

When in doubt, just drop by Sephora — or any makeup counter, really — where you can get a lot of great advice from the people working there.

When applying the foundation, use a brush or a sponge for even application. Make sure your face is clean and that you are wearing a good moisturizer. Applying foundation on dry skin can result in a patchy finish.

While foundation is certainly not just a girl-only thing, one group of men will probably want to skip using a full foundation: bearded men. 

Beards and foundation don’t match, as the foundation will just create an inconsistent look, since you can’t evenly apply it underneath the beard. But don’t worry! You can still use concealer to cover any small spots or imperfections you might have. As with selecting the foundation, you need to find a concealer that matches your skin tone.

There are a few male-specific foundations out there. For example, check out the Differio range. But you can also use any foundation you find in a makeup store — even if it’s not specifically made for males. The key is to just find the right shade and consistency for your skin.

Next, find out about subtly accentuating the cheekbones with a bronzer.

Bobbi Brown bronzer is a great place to start. (You’ll also need a brush. NARS makes a great line of “kabuki” brushes, like the Ita Kabuji Brush, to help accentuate the cheekbones ever-so-subtly. Again, if this is done correctly, no one will actually see you’ve done anything!)

The Eyes Have It

Tired eyes? Do what women have been doing for ages now, and use a concealer, like NARS Radiant Creamy Concealer. Again, if done correctly, it won’t look you’re “wearing” anything. Your eye circles and bags just sort of won’t be there.

if done correctly, it won’t look you’re “wearing” anything

Thicker eyebrows always look great. For that, use an Ultra-Fine Precision Brow Pencil like Dior’s Diorshow Brow Styler. (But again, these are only suggestions. There are hundreds of products to choose from!)

And yes, now it’s guyliner time.

If you want to enhance your eyes and add a bit more drama to your look, you should opt for eyeliner. The makeup product will be more noticeable than the preceding tools, but still look sophisticated and elegant. If you have a little rock star living in you, eyeliner is definitely a must.

The great thing about eyeliner is the versatility. Not only are you able to apply it in different ways to create a different effect, but you can also find it in different colors to go with your look. Black is the most obvious option and it will suit most stylish ensembles. However, brown and navy can be great choices for something a bit different. If you want a lot of drama and attention, go with purple or red eyeliner.

For a classic look that just enhances your eyes, draw a thin line on the top lid, adding a bit more color to the outer edge. If you want, you can also apply a thin line in the lower lid for a more gothic look. For those looking for a playful look, consider cat eyes style or simply make the line a bit thicker.

If you’ve not used eyeliner before you might want to practice with pencil eyeliner. Urban Decay and Artdeco are great for beginners.

Finish it with Luscious Lips

Want to maximize your kissability? Heed these words.

There are plenty of natural options for adding just a layer of lusciousness to your lips without looking like you’ve spent a lot of time adding makeup. Nude lip color or even lip balm might be sufficient to hydrate your skin and give them a lovely dewy look. You can find tons of delicious options from the Body Shop.

lip balm might be sufficient to give lips a lovely dewy look

Another great makeup option for men is lipstick. Again, you really don’t need to go all out with red lips if you don’t want.

In terms of colored lips, men are more suited for darker colors. Soft and light shades can look a bit unflattering, so you definitely want to opt for rich and dark colors. A deep burgundy or a dramatic purple can finish off your evening look in style. Tom Ford has plenty of good lipsticks specifically for men.

The above will help you create a natural makeup style as a man.

If you are more playful, you can add more things such as eye shadows and even cheek stain to your look. When it comes to finding good makeup products, don’t be afraid to shop online and make use of coupon codes like Groupon, etc. Those in the UK can find great deals and discounts from various retailers at VoucherBin.

Now you just need to find your favorite products and practice with the above tips and ideas.

Get ready to look and feel your best.

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Lisiana Carter is a renowned independent researcher and is studying the impact of technology in the beauty industry. She is passionate about beauty, makeup, fashion and skincare industry. She holds a Ph.D. in beauty and thereby has been consistently sharing her experience by writing various articles related to makeup, beauty, fashion, and skin care. She has been writing on beauty and skin care related topics from the past 10 years. 

Protect Your Skin During Miami Swim Week (Or Wherever You Go)

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At Miami Swim Week, Healthy Skin is the Ticket

If you’re looking for tickets to Miami Swim Week, you can register here. (Just thought we’d get that out of the way.)

As we wade more deeply into summer, the real question is how to enjoy all of the fun of the summer season while looking beautiful and feeling safe. (For example, since the shows of Miami Swim Week are mainly held in the evenings, we expect to spend the day — guess where? — relaxing on the beach, of course.)

To that end, beauty expert Lisiana Carter presents:

5 Tips to Safely — and Stylishly — Have Fun in the Sun

by Lisiana Carter

Sunny days ahead mean we can look forward to more fun in the coming weeks. Why not? It’s everybody’s favorite time of year! As you gear up for the best memories of summer, which you can keep “inside the pocket of your ripped jeans” — according to Ed Sheeran — or, uploaded to your Facebook and Instagram accounts, you should seriously go over your sun care strategy.

Why? Simply because it matters.

Keep The Fun — Not The Sun — Coming!

With an estimated 2 to 3 million people becoming affected by skin cancers all over the world, there is no way you can taking sun protection lightly. If you want to keep the summer fun times rolling, make sure you won’t regret this summer by following these 5 top tips to have a safe sun time:

1. Bring your fashionable self. It is so unfortunate that people equate sun time and the beach with exposing so much skin when, in fact, more cover is required. Miu Miu’s summer 2017 runway showcased one-piece and high-waisted bikinis that definitely added more pizzazz — and more cover — to what women and men have gotten so used to, exposing every inch of skin.

 
This is a great opportunity to cover up stylishly! You can also use a rash guard to get more of your skin surface physically shielded from UV when you’re expecting to spend hours out in the sun doing water sports. Put on your sunglasses, and top it off with a stylish hat.

This is a great opportunity to cover up stylishly!

Remember the words of legendary Miuccia Prada: “What you wear is how you present yourself to the world, especially today, when human contacts are so quick. Fashion is instant language.”

2. Stay protected with sunscreen. The first thing you should keep in mind is that any sunscreen will have limited power in providing you sufficient coverage from the sun. Make sure to follow application instructions closely. You should also choose your sunscreen wisely. There are way too many sunscreens out there that can hurt your skin, making sunscreens one of the most toxic products that you can get in contact with.

If you know you have sensitive skin, you should stick to mineral-formulated sunscreens that use only zinc oxide and titanium dioxide as active sunscreen ingredients. Chemical sunscreens like avobenzone, octinoxate, and homosalate can all cause skin irritations. A key ingredient you should also make sure your sunscreen has are antioxidants, which add another layer of protection from UV but also from cell-damaging free radicals.

stick to mineral-formulated sunscreens

Intensify protection for your eye area. Skin around your eyes is so thin, which makes it so much more vulnerable to sun damage than any other part of your face. Check out a Rodan and Fields eye cream review to see which product line might best suit skin around your eyes. Make sure it is infused with broad spectrum SPF too, and that it contains powerful antioxidants. Don’t squint. Make good use of your goggles and sunglasses whether you are in or out of the water.

4. Choose your sun time wisely. Early mornings and late afternoons are the best times of the day. If you’re engaging in water sports, it’s best to head out into the sea before — or at — sunrise, and be done by the time your watch reads 10. Take a break under the shade, wherever you can find some, and hit the sea again late in the day. The worst time to be catching sun is when it peaks at midday so, try to avoid the sun around those times, when you can.

5. Relieve sun-exposed skin. Even when you don’t get sun burned, the heat of the surroundings can dry our and exhaust your skin. Immediately cool off with a cold shower to relieve any UV-induced inflammation. When you do notice a sunburn, soak up in a cold bath with uncooked, rolled oats in it. Then, soothe and heal immediately with cosmetic-grade aloe or a sun-relief product. Soak your sun exposed skin in deep moisture.

Conclusion:

The sun brings on a cheerful summer time. But, while it is a friend, it can also be your worst enemy so, be always make it a point to stay sun protected.

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Lisiana Carter is a renowned independent researcher and is studying the impact of technology in the beauty industry. She is passionate about beauty, makeup, fashion and skincare industry. She holds a PhD in beauty and thereby has been consistently sharing her experience by writing various articles related to makeup, beauty, fashion, and skin care. She has been writing on beauty and skin care related topics from the past 10 years.