Richard James Savile Row x Swarovski Celebrates “Rocketman”

Richard James Savile Row and Swarovski Install Elton John Archive Display To Celebrate The Release Of ‘Rocketman’

Represented by Lawlor Media Group.

To celebrate the upcoming musical fantasy ROCKETMAN, Opening May 31, in the U.S., contemporary Savile Row tailor Richard James and Swarovski have co-curated in-store displays— in both London and New York—complete with original outfits from Elton John’s legendary career.

A long-time friend of the Richard James brand, Elton John gave access to his personal archive to facilitate the loan of a few key Richard James outfits including his “Dot” suits and a crystal tailcoat worn during his Las Vegas residency. These showcase Richard James’s exquisite craftsmanship and are injected with a sense of humor reflecting John’s charismatic personality.

Elton John Archive Display

Highlights in the display include:
  • Bespoke Swarovski-crystal trimmed tailcoats that were part of Elton John’s glittering wardrobe for his ‘The Million Dollar Piano’ residency at Caesars Palace in Las Vegas, which ran from 2011 to 2018.
  • The ‘Dot’ collection, comprising of matching 2-piece suits and shirts. Sir Elton John wore the pink/yellow dots look for his 2001 Grammy Awards performance with US rapper Eminem as well as for a ‘Got Milk’ advert by the American dairy industry the same year.

Three signature looks will be on display at the RICHARD JAMES SAVILE ROW store on Park Avenue through June 07, 2019.

To celebrate the display, Richard James have created a limited run of 8 t-shirts, all featuring a Swarovski crystal rocket emblem. The t-shirts will retail at $260.00 and will be available in-store and online.

“I remember the first time I met Richard. I’d popped into the Joseph men’s shop and was bowled over by the most striking sunflower ties. I flipped them over to see the eponymous label: ‘Richard James Savile Row’. Savile Row?! I hadn’t seen anything this fresh in years. Naturally, I got the address and headed there immediately”.

—Elton John

“Elton has great individual style and he’s never been afraid to express himself, so he represents a lot of what Richard James is all about. He’s been an incredibly supportive friend and a customer since we opened our first store in 1992 and Richard James wouldn’t be what it is today without him. As I hope this small tribute demonstrates, it’s always an honour and a pleasure to dress him.”

—Sean Dixon, Founder & Managing Director, Richard James

“We are thrilled to co-curate this inspirational fashion showcase, which celebrates our long history of collaboration with Elton John and our partnership with costume designer Julian Day on the costumes for Rocketman. Our crystals have been adding signature sparkle to Elton’s wardrobe for decades, and it is a pleasure to see them shining in Richard James’s fine Savile Row setting.”

—Nadja Swarovski, Member of the Swarovski Executive Board

About Richard James

Established in 1992 by Richard James and Sean Dixon, Richard James quickly established a reputation for itself as a leading luxury brand that has set the standard for contemporary tailoring and menswear. In the last 25 years, the label has achieved international commercial and editorial success, whist retaining its cult status among the fashion, pop and film cognoscenti. Vibrant color, clever cut and offbeat combinations set the Richard James collections apart from other menswear designers. The collection is carried by leading retailers around the world, including Barneys New York, Harrods, and Mr. Porter, among other leading retailers globally.


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With love,


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