Obey and Bad Brains – Press Preview, Summer 2016

Deeply rooted in art and music, Shepard Fairey, creator of Obey Propaganda and Obey Giant, has not only continued to produce socially conscious artwork, but deliver rather impressively in apparel, as well.

(Photos by Gunner Hughes.)

Launched in 2001, Obey often meshes with music; the FW16 collection includes an ode to punk rock and features a collaboration with the hardcore punk band Bad Brains.

Bad Brains 1979
Bad Brains 1979

The FW16 collection features a collaboration with the hardcore punk band Bad Brains.

 
FW16 Press Preview

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Attention to outerwear, great-fitting, fair-trade T-shirts, iconic patches, and an extensive accessory collection will grace stores late summer.

Look for great-fitting, fair-trade T-shirts, iconic patches, and an extensive accessory collection.

Currently designed in Los Angeles, Obey’s aesthetic is easy to wear, and includes basic wardrobe pieces with other more dynamic pieces like distressed denim with patches, and slogan-covered bomber jackets. The tongue-in-cheek sayings on this collection’s pieces really captivate what the label is all about: a political awareness of current issues with a slight sense of playful humor.

Some pieces are unisex, but both women’s and men’s collections can be cross-styled. With a background in art, both collections are faithful to Obey’s vision and Shep’s uncapped creativity.

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More Info.

Obey Propaganda
Obey Giant
Bad Brains

 
With love,

FWO

Emily Burnette
Emily Burnettehttp://www.emilyburnette.com/
A new New Yorker, Emily loves writing about fashion, blasting hip-hop, and testing out this new “adult” thing. When she’s not busy running around in heels she enjoys exploring the city and plans to write a book about her life one day.

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