Katie Ann McGugian LFW SS20
Katie Ann McGuigan looks to the illustrious roller-disco scene of the early 70’s for her SS20 London Fashion Week collection, where fun was all the rage and worries and woes were nothing but an afterthought. Tampa, Florida, was the birthplace of this pastime – a safe space where anyone and everyone would strap on their blades and stride away to the sound of disco. Despite hailing from Ireland, and moving to London to study her passion of design, McGuigan has often looked to the rest of the world for inspiration.
It is this zest for outside influences that leaves her collections feeling informed and cultivated.
Katie Ann McGugian
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A home bird at heart who champions locality, McGuigan ensures that her materials are sourced and made as close to home as possible, explaining, “It’s important to me that where I source my fabrics from, print and manufacturing is based locally, or as close to London as possible – which is where I am based. Not only do I feel that it’s vital to support other creatives and small businesses, I also hope that I’m building a community as well as simultaneously decreasing my brand’s carbon footprint,” explains McGuigan. For SS20, McGuigan has created lace-up boots made in East London. Her tie-dye hoodies, which are making a resurgence from AW19, are hand-died in her studio and screen printed in Brixton.
Seen for the first time in her collections, Katie McGuigan is including silk scarves, adorned with her staple graphic prints, featuring florals for SS20. Other accessories are seen in the form of leather bum bags, which are overlaid with hand-printed vinyl.“Organza and leather are my go-to,” insists McGuigan. This season, organza dresses look as though they have been plucked from a beautiful boudoir, shown in neon pink, candy-floss shades, icy blue and deep teal. Leather jackets are shown alongside tie-dye ruffled dresses and skirts, knitted checkerboard cropped jumpers, halter-neck tops and high-waisted tartan skirts as well as flared trousers. Undergarments including tight fitting body-suits will also feature for Spring/Summer, alongside high waisted bottoms, partnered with modest racerback tops in terracotta orange hues and floral printed greens.
The set for this season is a carefully concocted continuation of the collection — checkerboard panels are hand-painted in candy- floss pink, pale blue and orange and swathed with fresh foliage, whilst meticulously chosen flowers are intricately placed in-between panels.
“Given the current political climate, especially within the UK, I feel that it’s important to offer a light-hearted collection – something that is fun and uplifting. An escapism to distract people from the worries and woes that we are all forced to endure on a daily basis.” – KATIE McGUIGAN
Words by: Amelia White
STYLING by Steve Morriss
MAKE UP by Francesca Brazzo at The Wall Group using ECOOKING
HAIR DIRECTION by Anna Cofone at The Wall Group using L’Oréal Professionnel
MANICURE by Roxanne Campbell at The Only Agency using Roxanne Campbell nail lacquer
SET DESIGN by Penny Mills at The Wall Group
FLORAL ARRANGEMENT by RebelRebel-Mairead Curtin& Athena Duncan CASTING by Tide Casting
INVITATION DESIGN by Bell & Blood Studio
SOUND DESIGN by Luke Tristram
SPECIAL THANKS TO
Ciaran, Rosemary & Brian McGuigan
Hollie Karalius & Rachel Foster at the Wall Group
Rebel Rebel – Mairead Curtin & Athena Duncan
Wool & The Gang
Isabella Davey, Claudia Laverack, Sophie Rix & Annabelle Morell-Coll at the British Fashion Council