Kappa Kontroll SS20 Campaign
Represented by Purple PR.
The Kappa Kontroll campaign images showcase the collection’s array of athleisure t-shirts, jackets, and skirts that are perfect for spring.
Kappa Kontroll is a premium extension of the Kappa brand and has been reintroduced with Kappa’s SS20 collection. To celebrate the relaunch, Kontroll tapped Los Angeles-based Ukrainian mixed-media artist, Ganna Bogdan, and former Reformation head designer, Brianna Lance (now a creative consultant) to be the face of the new campaign. There’s no doubt this collection is dedicated to women.
The collection is made of hi-tech fabrics to ensure comfortability and breathability and consists of a palate blending contemporary and vintage colorways. The pixelated floral prints and pops of color offer a refreshing take on athleisure. The end result? A fresh connection between sportswear and technology.