Jil Sander Lands In New York With a SoHo Morphing Pop-up
Greene Street space is a surprising monochrome designed to completely change color to display different Jil Sander collections of women and men’s clothing, bags, shoes, and jewelry.
A shop, a window, an exhibition space that floats, glows and shows, it will debut with the Fall/Winter 2021 collection, and then it will periodically morph into an entirely different backdrop.
The first is a suffusion of sunshine yellow, for floors, chairs, and cabinets, whose details and edging echo the hand-craft – the sense of touch, that flows through Lucie and Luke Meier’s Jil Sander creations. The solid color unifies the interior, offset by the stark white plaster of the rough-spackled walls. The alternating round and boxy geometries of display cases, and the chairs’ linear accents, mark the space.
Fresh flowers fill the windows with an ode to nature, a recurring theme, one of the main inspirations, in Lucie and Luke Meier’s work.