Kristel is writer and a fashion stylist from Athens, Greece. She recently relocated to Berlin, Germany and now lives between those two cities. She has worked for major Greek and international magazines, and runs Closet Liberation, her personal fashion project, that has grown to a collective of rebels and alternatives.

Cassey Gan London Fashion Week FW19

I met Cassey Gan’s fashion through the Not Just A Label platform, and even though it is claimed that she is the “black sheep” of the contemporary fashion, I like the colour black and I definitely like Cassey’s work.

This collection was no exception.

So, on the second day of London Fashion Week, I attended the Gan’s show at the Fashion Scout. Although I very much like the prestige of Freemasons Hall, I think that would be many other better options, more suitable for the label to present the SS19 collection. Nevertheless, the Malaysian label celebrated individuality with clothes that are unique, heavy printed and unpredictable.

 
Cassey Gan: London FW19


 

In an ongoing dialogue with the art world, the new collection was inspired by David Hockney — a pioneer of the British art movement through his vibrant and intimate portraits. Cassey Gan’s silhouettes are constructed with flowing structure and oversized shape.

The offbeat style is continued through the collection with print blocking which meticulously meld together like a puzzle with considered elements including detachable layers. Every piece in the collection can be paired with one another — a pallet of staple pieces creating a functional, relaxed and flamboyant wardrobe.

Cassey Gan’s innate experimental nature is evident in this season’s printing on different weights of cotton derived from Thailand. Cassey states ‘“Change is the only constant” Seasons, life and everything around us change all the time. As a result, we have to adapt and change accordingly. Bringing this into our designs, it is important for us to constantly evolve and constantly explore different techniques and materials to create something fresh every season. Innovation is key.”

Being innovative is one thing that makes a good designer, and another one is to be different and qualified. Cassey has all three, but there is something more about her. As she once stated: “[..]Coming from the far east and living in the west have resulted in my work being influenced by the juxtaposition of both.[..]”.

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With love,

FWO