AMCONYC NYFW SS18
By Adriana Marie
Thile NYFW seems to have an uncertain future, AMCONYC keeps pushing through the turmoil proving that New York Fashion Week is still the hub for emerging brands.
AMCONYC Fashion Week, sponsored by Sacha Cosmetics, came to a close on Thursday, September 14th, 2017 after they welcomed over 3,000 guests throughout the six emerging designer showcases at Studio 450. Adding to the ‘wow’ factor of a seamless production, Aveda was the hair sponsor for their 4th season in a row. With all of the negative reviews for NYFW as a whole, we welcome you to join in the success of our shows.
AMCONYC: NYFW SS18
AMCONYC had a very successful season doubling their projections, and exceeding them to over 24 million impressions and counting. A selection of the industry’s top editors, bloggers, fashion pundits and influencers filled the seats during the two days including Vogue Italia, Nylon Magazine, The LA Fashion, Obvious Magazine, The Fase Magazine, Cosmos Russia. Popular talent included Chris Porter, Didi J Official, Stevie Boy, and Gloria Monserrat, among many others, leaving the shows vividly impressive. Top tier influencers such as Isabel Bedoya, Jessica Luxe, and Joice Oliveira also made their front row appearance. We also welcomed transgender model, Mimi Tao, and Madeline Stuart – down syndrome model, to the runway.
The designers AMCONYC decided to work with included Maj Designs, Klad Apparel, Zula Studio, Bradelis New York, Nicole Bell, and Atelier Kate. All of which were flawlessly constructed. All approved images can be found here with photographer credit listed on each image for easy reference.
“Our vision is to nurture the future of fashion and foster emerging designers by offering the opportunity to showcase during NYFW at an affordable price with an organized company,” says Adriana Marie, founder of AMCONYC.
“There is a lot of talk about NYFW being dead, but that’s just not the case with these young designers. They rely on this week to showcase their collections to the world. Just as the big brands have had that opportunity for decades, sustaining that opportunity for the young brands is crucial to the economic future of the city. We should not take that majestic feeling away from them because the industry is unsure what to do. We support them. That is what we do.”
During the three day extravaganza, Sacha Cosmetics showcased their amazing beauty products with a full service beauty lounge on site which was open to the public each day from 11 am – 8pm. Attendees, models, and staff were treated to a makeup touch up by the brand’s outrageously talented brand ambassadors. Other sponsors include, St. Giles Hotel, Sutra Beauty, AVEDA, Deco Miami, B Floral and Styled Sharp.
To close out the three-day expose, AMCONYC teamed up with Variety the Children’s Charity of New York, The Door, and FabScrap to host a lively fashion show showcasing original, sustainable designs from some of The Doors’ talented youth under the guidance of students from FIT. This special night welcome guests including Joseph DeAcetis (Style Director of Forbes) and Richard Aloisio (Former Art Director of The New York Times).
AMCONYC is at the helm of the revolutionizing of NYFW. With the recognition of Made in NY, and the EDC, AMCONYC which has been identified as the premier platform that focuses on emerging designers, catering to the needs of the industry and creating a full experience to connect designers to their audience. For more information or designer profiles, visit www.amconyc.com.
AMCONYC, New York’s premier event production company, provides a national platform to discover emerging fashion designers. As a leading fashion event company, AMCONYC provides the next generation of revolutionary talent exclusive access to fashion business experts, industry leaders and influencers. With a global audience filled with press, buyers, consumers and stylists, AMCONYC gives emerging designers the platform to get recognized by industry insiders and consumers, and has a track record that elevates their professional profiles through unique and exclusive opportunities. For more information, please visit www.amconyc.com or follow us @amconyc. For media inquiries, contact Devena Smith at PR [at] amconyc [dot] com.
About Sacha Cosmetics
Sacha Cosmetics is rapidly scaling up its global expansion by opening high-end SACHA stores throughout the region while franchising the SACHA Store concept worldwide. The brand is presently sold to distributors and retailers in 52 countries and online to customers worldwide on www.sachacosmetics.com and www.amazon.com. On Amazon, Buttercup Powder is one of the best-selling brands of face powder. SACHA is a fully developed line of innovative products that look equally exquisite on light, medium and dark skin tones making it the ideal brand to be used at beauty events where there are models of diverse ancestry. For more information, please visit www.sachacosmetics.com. For media inquiries, contact Devena Smith at PR [at] amconyc [dot] com.