Vivienne Hu’s SS20 Collection Stuns at NYFW

Represented by The Riviere Agency.

Vivienne Hu’s Spring Summer 2020 collection seamlessly fused modern street style with the luxurious aesthetic of European 19th Century upper-class fashion. Using bold textiles and sophisticated tailoring, Hu’s collection ranged from elegant and classic suit silhouettes to sexy yet sophisticated cocktail dresses. Fresh prints from the designer featured the peony flower which embodies romance, prosperity, and good fortune. The dynamic collection featured a variety of hues, from highly saturated colors to bold blacks and stunning metallics.

Guests were treated to a live performance from top Chinese soprano, Chang Sisi and American recording artist Elle Varner who opened the show with a powerful duet of “Only Wanna Give it to You,” as models walked the runway in sleek and sophisticated pieces that had smartphones on constant capture mode.

 
Vivienne Hu


Photos: Getty Images

The designer expertly married modern edgy details and metallics with nods to the 19th century; with ruffles and corset details. Unexpected combinations of bling and brocade sauntered effortlessly down the runway with perfectly styled looks complete with shoes from the designer; featuring the most inventive metal fringe detail cascading the back of the heelstems.

The beauty look featured stylized bobby pins on slicked back hair with voluminous curls and sultry makeup; featuring products from the designer’s new makeup line expected to launch on her website, and in Macy’s, at the end of September. The line will feature four shades of lipstick, a variety of eyeshadows, and eyebrow pencils. Models skin was prepped with Rice Force products.

Notable attendees included Beauty Mogul Nikita Dragun, Real Housewives of Dallas star Stephanie Hollman, model Alana Monteiro and comedian Lorenzo Cromwell. Influencers in attendance included Sharleen Joynt and Olivia Jeanette among others.

About Vivienne Hu

Vivienne Hu is a New York based designer. Before her fashion endeavors, she received her Bachelor’s degree in Finance from University of Hohenheim in Germany. She then worked in the Investment Banking industry in New York for over three years. Her decision to change career paths stemmed from her zeal for fashion and her love of creativity and the arts.

After a fashion degree from Parsons School of Design, Vivienne Hu established her brand, and debuted her Spring/Summer collection in 2012. She quickly gained industry experience working at Oscar de la Renta and Yigal Azrouel. With increasing market success, she formally launched her flagship store in Soho, New York in 2013. In 2016, she launched her second store at 107 Mercer Street, also in the heart of Soho, New York. Her designs have been featured in various fashion magazines like WWD, Cosmopolitan, Elle, Bazaar, Art and Designs, and Elegant.

Vivienne Hu has hosted her brand’s New York Fashion Week runway show since September 2014. In July 2015, she was selected as a Swarovski Collective Designer for the Summer/Spring 2016 NYFW show. Her collections exhibit a blend of classic European elegance and New York downtown style, with a touch of exotic Asian taste. Her design concepts cater to women who have a strong sense of independence and a desire for displaying their femininity and personality in a unique way. You can visit learn more at www.viviennehu.com and Instagram.

About Rice Force

A high-end, luxury skin care from Japan popular among models and celebrities. It is THE secret to beautiful complexion. Amazing Japanese skincare, naturally made from white rice for Porcelain Skin.

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Learn More

@viviennehustudio
viviennehu.com

With love,

FWO