Underage Spring Summer 2020
The UNDERAGE Society
Represented by MAY Concepts Ltd.
UNDERAGE launch their Spring/Summer 2020 collection, a surreal imagining of a secret society where sensuality reigns supreme.
SS20 is a suitably eclectic take on the power of the cult, a theme which serves as the heart of the collection. Drawing inspiration from the likes of The Kindred of the Kibbo Kift and the Freemasons, designer Ying Shen explored the work of Maisie Cousins, Richard Prince and Claude Cahun for this season. Distinctly feminine in style, SS20 imagines a society that champions the female figure, with dark undertones so familiar with the UNDERAGE aesthetic.
Underage
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Since their SS18 debut, UNDERAGE have become known for their rich, distinctive prints that defines each collection. SS20 is heavily detailed with motifs inspired by religious iconography and cult imagery and takes the form of digital, screen prints and ornate embroidery. Striking, suggestive and painterly, SS20’s prints are a contemporary reimagining of society emblems over the decades, detailing deconstructed silhouettes cut from sheer tulle and languid silk. This truly sensual undertone highlights the natural beauty of the female form and celebrates the power of sexuality. Muted shades of blush rose and beige sit amongst a largely pastel palette, complete with bright colour accents and sheer, draped layers.
We stand for the experimental youth; the few that dare to challenge conventions and break free from the boundaries of conformity. UNDERAGE celebrate the sexually liberated and the empowered, underpinned by a playful spirit.
The passion project of designer Ying Shen, UNDERAGE was born less than a year after graduating from Central Saint Martins with an MA in Textile Design. Her background in graphic design equips Ying with a unique take on fashion and a natural flair for visual expression. Defined by bold, striking prints and an unorthodox approach to traditional garment construction, UNDERAGE collections are conceived in-house in Dalston. Always ready to surprise, shock and subvert, collections are inspired by the voracity of youth and the iconic subcultures that challenge societal norms. Think 80s club kids, androgynous heroes and cult movies that celebrate the eclectic and eccentric. Above all, UNDERAGE believe in the power of the people; the misfits, the trailblazers and the rebel spirits of the underground.
Team Credits:
Karlmond Tang | Show Director| @ karlmond
Anne Lomax | Show Producer
Lydia Chan | Set Director | @lydiaaachan
Roger Cho | Hair | Instagram: @rogercho2000
Riona O’Sullivan | Makeup | Instagram: @rionaosullivan_makeup
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Learn More
@londonfashionweek
@underagestudio
underagestudio.com
With love,
FWO