Noon By Noor Spring 2019: New York Fashion Week

Noon By Noor NYFW FW19

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Bahrain is yet again Noon By Noor’s source of inspiration, this time for the Spring/Summer 2019 collection, designed by Noor Rashid Al Khalifa & Haya Mohamed Al Khalifa.

The palette of dusty tones, Sand, Pink Sand and Blue Haze are derived from the landscape of dunes, sea and sky. These shades work back to a core of clean Optic White and Black. Colors work as tone on tone in the textural ‘Palm’ print as well as the second print, a delicate hand drawn stripe, offered in a combination of two opposing color ways.

Noon By Noor: NYFW FW19

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Silhouettes are influenced by traditional Middle Eastern costume, which also inspires the manipulation of printed lines around the body. Easier pieces are cut with movement and have planes of striped cloth, tucked and folded to offer distorted optical patterns.

Fabrications give depth to the collection through natural fiber qualities, and texture is created with surfaces broken with stripe weaves, mini pleats, accent Dobby weaves and undulating fringes. The palm leaf is taken as a symbolic motif from the island and is interpreted in the use of sunray pleating in tops, skirts and dresses, all contributing to a flow in movement.

Embellishments also echo the leaf frond and are worked as a literal motif in tone on tone thread-work, or traditional ‘Pitta’ work, in Metallic Bronze. Styling pays tribute to the masculine and feminine, by contrasting clean mannish tailoring and separates worn back to drape, offering fullness and movement.

About Noon by Noor

Modern and effortless with a focus on striking prints and intricate embellishments, Noon By Noor’s refined aesthetic fuses understated luxury with a playful femininity. Inspiration is drawn from both Eastern and Western influences with an emphasis on sharp tailoring, clean silhouettes and attention to detail.

Noon By Noor is a Bahrain based womenswear label founded in 2008 by designers Shaikha Noor Al Khalifa and Shaikha Haya Al Khalifa. Cousins and friends since childhood, they studied Fashion Design in the United States and after graduating, returned to Bahrain to bring their vision to life.

To launch the brand internationally, an exclusive event was held in Los Angeles in July 2011. The launch was followed by a presentation in February 2012 during New York Fashion Week, where the designers displayed their Fall 2012 collection to editors, journalists and celebrity guests.


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