This September, IVY moda makes its New York Fashion Week debut, unveiling a collection that reimagines Vietnamese daily wear through a global lens.
“We were inspired by growing up in Hanoi and seeing how women always dressed beautifully, no matter the situation.” That spirit of resilience and effortless elegance shapes the collection, where sharp tailoring meets practical versatility, and looks transition seamlessly from office hours to after-hours.
For two decades, IVY moda has been a household name in Vietnam, celebrated for polished office wear and handcrafted evening gowns. Now, on the occasion of its 20th anniversary, the brand steps confidently onto the international stage, redefining what Vietnamese fashion can be.
Guided by a new Creative Director with nearly a decade of New York fashion experience, IVY moda transforms its DNA—moving beyond classics into fresh silhouettes, intuitive draping, and innovative fabrics crafted for women everywhere.
IVY Moda
“Vietnam is known for garment manufacturing, but we want the world to see our design talent and original vision,” says IVY moda. “This collection is a celebration of where we’ve come from, and a declaration of where we’re going.”
With its first-ever NYFW showcase, IVY moda not only marks a milestone year but also places Vietnamese fashion firmly on the global map—offering a new take on contemporary workwear that is stylish, versatile, and distinctly modern.
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