Indonesian Diversity NYFW SS19
Represented by The Riviere Agency.
The Spring/Summer 2019 Indonesian Diversity collective runway show revealed stunning collections by three labels, Vivi Zubedi, Suedeson, and Coreta Louise, with the common goal of driving awareness to the artisan fashion culture of their home, Indonesia.
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A veteran to NYFW, VIVI ZUBEDI presented its ready-to-wear work themed Marrakech this season. Inspired by the beauty of the city of Marrakech, Vivi poured her idea into cross-cultural dressing, which combines the elements of the beauty of the city of Marrakech with the uniqueness of wayang silhouettes originating from Indonesia into print through floral touches and summer colors. "It is our mission to become a worldwide affordable luxury brand in modest fashion and lifestyle collection in order to fulfill our customer needs with passion and commitment," said Vivi Zubedi, CEO and designer of VIVI ZUBEDI.
Suedeson by Kimberly Tandra
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Suedeson wanted to showcase divergence into the world of couture with the SS19 collection, “Nucleus”. Designer Kimberly Tandra chose this name of the collection because her inspiration for each piece she creates comes from her personal, core experiences. Nucleus showed a diversion of cultures and races with a mixture of leather details, delicate yet bold headpieces, batik, oversized bell sleeves, and also intricate hand sewn details. Leather garment like jackets showed harmony through the combination of materials with silk, cotton, and organza in black, red, and beige hues.
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Coreta Louise’s SS19 collection, “Tropical Haven”, showcased how beautiful Indonesian batik can be translated into edgy, wearable style. Hand painted silk can be worn in metropolitan life and influence modern women with the natural color range and traditional pattern while looking gorgeous on everyday and comfort fashion pieces. Stunning hand-woven silk, taffeta, and organza went down the runway in glam gold, maroon, terracotta, and midnight blue tones and innovative silhouettes with mock necklines, wrapped kimonos, and off the shoulder gowns.
With her collection, the designer hoped that the American fashion industry would recognize Indonesia for its traditional, beautiful batik patters but also for the country’s ability to modernize their heritage and culture in a unique way through fashion.
Notable attendees of the Indonesian Diversity runway show included Derek Warburton (Celebrity Stylist), Rydel Lynch (Singer, R5), Rocky Lynch (Member of R5), and Allison Holker (ABC’s Dancing with the Stars).
About Indonesian Diversity
Indonesian Diversity in cooperation with Indonesia Fashion Gallery has a special emphasis on celebrating Batik this season celebrating its origins in Indonesia that has inspired designers all over the world. Indonesian Diversity proudly presents three luxury ready-to-wear labels from Indonesia: Vivi Zubedi, Suedson by Kimberly Tandra, and Coreta Louise. Vivi Zubedi, a NYFW veteran will bring back her gorgeous modestwear designs this season with a streetwear twist. Kimberly Tandra, the designer behind Suedson is currently living in Paris and will showcase a collection featuring Batik motif with a print technique that results in eye-catching designs. Coreta Louise pays homage to Batik, which originated in Indonesia by drawing inspiration from prints found all over the country and modernizing them to create silhouettes and fresh prints that are sellable to the international market.
About Vivi Zubedi
Vivi Zubedi is a fashion designer from Jakarta, Indonesia. Before working in fashion, Vivi graduated from Universitas Negeri Sumatra Utara (University of North Sumatera) with a degree in accounting. She soon realized that her passion was in the fashion industry, and started to learn how to sew and make clothing patterns from her tailor.
In 2011, Vivi launched her first label using her own name “Vivi Zubedi”. Vivi first presented her collection at Indonesia Fashion Week in 2014 and received an incredible response from the fashion society in Indonesia. After that, Vivi continued to present her collection at Jakarta Fashion Week and launched in the U.S market through Indonesia Fashion Gallery in New York. Through her label, Vivi showcases Abaya collections to promote the Muslim women’s wear as a well-known entity in the fashion industry. With Vivi Zubedi’s brand, Abaya has become more renowned not only in Indonesia, but also in other parts of the world like London, South Africa, Germany, Dubai, and Qatar.
As a graduate of Esmod Jakarta in the class of 2017, Kimberly Tandra is now currently pursuing her career in Paris. At just 20 years old, she is now managing two brands of her own, Kimberly Tandra and Suedeson. Suedeson focuses on creating a contemporary look with innovative laser cutting, hand stitching, and draping.
The brand Suedeson has been the place Kimberly Tandra channels her unlimited creativity and curiosity in materials, finishings, and silhouettes. Suedeson is a couture brand that gives exclusivity with a modern touch to every piece made.
About Coreta Louise
Coreta Louise is an accessories designer from Indonesia who specializes in women’s handbags, created from the fabric of the archipelago. Coreta herself is the Creative Director of the Clo label by Coreta Indonesia. Coreta is the wife of the General Police of Indonesia who is often assigned to travel the country to explore and preserve the richness of cultural wealth that Indonesia has.
After focusing on handbags from the beginning, Coreta has decided to create a new label, the “CORETA LOUISE” brand. This brand not only specializes in the handbag, but also ready to wear clothes with special batik designs. The “CORETA LOUISE” brand exclusively uses the highest level of design and materials. The premium collection of CORETA LOUISE can be viewed at Indonesia Fashion Gallery (IFG) at 108 East 31st Street in New York, Alun Alun Grand Indonesia Jakarta, and her own showroom in Jl Terogong, South Jakarta.