The buzz of the city, the flash of the cameras, the electric energy of the runway – we’re talking, of course, about New York Fashion Week.
If you’re a follower of the latest trends, respect the art and dedication of the likes of Ralph Lauren, Tom Ford, and Vivienne Westwood, and religiously read every line of Vogue, Elle, and Marie Claire for their influence and insight into the industry, then you’ll know that the jewel of the fashion industry calendar is in the heart of NYC, during fashion week.
It’s not just an event about fashion and an insight into what we can expect for the seasons ahead. Fashion Week permeates the city; it’s a vibe, an atmosphere, and for some, it’s a calling that you cannot shy away from. But, you don’t have to be an industry insider to soak up this feeling and aura. Thankfully, there are lots of ways you can experience the very best of New York Fashion week, even if it’s something you’re yet to obtain tickets for. In this post, we’ll share a mix of practical tips and insider information for getting the most out of NYFW during your stay in New York.
Where to Stay: Style Begins With the Right Base
Where you stay during your trip to NYC during Fashion Week will help to set the tone of your entire trip. It’s not just about convenience and getting to and from events as quickly as possible, in order to capture a genuine NYFW experience, you’ll need to choose a hotel that matches the fashionable energy of the city, one that helps you to feel immersed in the style scene from the moment you check in. Whether you’re attending a show or just soaking up the street style, booking a chic New York hotel in a central location can elevate your entire experience, so consider looking for options in these neighborhoods.
- SoHo: If you’re looking to shop in luxury flagship stores, boutiques, and indulge in some high-end shopping during your trip, then hotels in the SoHo area might be the perfect choice.
- Chelsea: Art galleries, rooftop bars, designer boutiques and showrooms, Chelsea is always bang on trend, so you can expect to feel fully immersed in the fashion vibe if you opt for this neighborhood.
- Lower East Side: On-trend and always creative, the Lower East Side offers edgy fashion vibes, cool concept stores, and plenty of boutique hotels that always draw in a crowd during New York Fashion Week.
How to Get Close to the Action: Even Without a Ticket
New York Fashion Week screams exclusivity and red velvet ropes, but you don’t need a ticket for the front row to feel like you’re part of the action. Many of the most iconic and inspiring moments actually happen off the runway! Remember, Fashion Week is not just shows for your fashion royalty, it’s a city-wide celebration with many events open to the public.
Be on the lookout for pop-up installations, branded experiences with your favorite fashion houses, influencer-hosted panels, immersive fashion showcases, and designer activations all hosted in boutiques, galleries, and public spaces, usually throughout Brooklyn and Manhattan. Meaning that there are plenty of opportunities to get yourself a taste of Fashion Week without obtaining a ticket to the main event.
If you’re looking for Instagram-worthy moments, then arrive at events early and linger between shows to catch a glimpse of editors, influencers, stylists, and models making their grand entrances (or exits). You’ll find an eclectic mix of incredible outfits and style statements, so make sure you get a good spot to enjoy some people (and fashion) watching.
If you want to stay in the loop during NYFW, then use technology to your advantage. Download the official NYFW app or check the CFDA (Council of Fashion Designers of America) website for all the latest lists of events and schedules, and understand which experiences are open to the public and which ones require an RSVP.
Explore the Fashion District (And Beyond)
There are so many different ways you can appreciate New York City’s fashion heritage. With a rich design history just waiting to be explored, heading to areas with a deep connection to the art and development of fashion within the city, places like the Garment District are an absolute must. Located between 5th and 9th Avenue, this historic neighborhood has been the beating heart of American fashion manufacturing for over a century.
Stroll past wholesale fabric shops, design studios, and trade supply stores, and look out for the Garment Worker statue or take a Fashion Walk of Fame tour along Seventh Avenue to spot plaques celebrating legendary designers. It’s a simple but truly eye-opening experience and a way to fully immerse yourself in Fashion Week between shows.
Capturing Your Experience Like a Pro
Fashion isn’t just about style – it’s about vivid storytelling. So, in true NYFW style, documenting your own fashion journey and experience in NYC is a must. Remember to capture the moments as they happen and get ready to upload content to Instagram and TikTok.
Remember to tag your fashion finds, your locations, and any designers or fashion influencers you meet or see along the way. This not only increases your chances of being seen within the fashion influencer community but also puts you in contact with like-minded individuals and connects you with others who might be attending the events. Whether you’re sharing for fun or curating content for your blog or social media, documenting Fashion Week makes your experience more immersive and memorable.
Final Thoughts
Remember, experiencing New York Fashion Week isn’t just about getting tickets or sitting in the front row, it’s about energy, feeling, and creativity. Fashion is highly inclusive, which means anyone can embrace the vibe and be part of the movement and create some eye-catching fashion moments of their own. Have you ever visited NYC during Fashion Week? What have been your favorite moments?
