Hannah Longman
Hannah Longman
From fashion school in NYC to the front row, Hannah works to promote fashion and lifestyle as the communications liaison of Fashion Week Online®, responsible for timely communication of press releases and must-see photo sets.

Di Petsa Spring / Summer 2025 Collection London Fashion Week

My Body is a Labyrinth
 
For Spring/Summer 2025, DI PETSA returns to London Fashion Week with an introspective collection inspired by the myth of Ariadne and Theseus, reframing the ancient tale to explore the labyrinth within the self, where desire, loss, and the search for love collide. Entitled “My Body is a Labyrinth” this season unveils a deeply personal journey, celebrating the divine power of female self-pleasure, the sensuality of faded summer memories, and the embrace of our darker selves.

At the heart of the collection lies the Minotaur, representing the darker side of human nature—the parts of ourselves that we hide, that yearn for love, that carry pain and mourning. Through the myth, DI PETSA imagines the labyrinth as the internal exploration we must take to confront our shadow selves. In this journey, self-pleasure becomes the thread guiding us through the twists and turns, leading us to the shape shifting Minotaur within, where we rediscover the purity of our primal desires and the pain of lost love.

The show opens with a new print for the brand—“The Tan Line” illusions that trace across the body, evoking the lingering memories of sun-kissed summer skin. This nostalgic nod to summer’s fading warmth is juxtaposed with DI PETSA’s signature drapery, reimagined in flowing silks and meshes in vibrant degradé colors, mimicking the merging of the physical and emotional bodies.

 
Di Petsa

A central motif this season is period blood—a bold symbol of female power and the cyclical nature of life and creation. Prints inspired by period bloodstains adorn several pieces. A key piece being the “Blood Masturbation Denim“ trousers challenging narratives around female bodily fluids and celebrating the natural rhythms of the body. Hands are blood stained and the models’ hair is entwined with sand, evoking an ethereal sensuality, as if they had emerged from moments of intimate abandon on the beach, their bodies marked by passion and nature alike.

A new introduction this season of the DI PETSA “Tama” bag with metal reliefs of hand carved metal hand sewn onto deadstock and vegan leather. The Tama bag is a Votive offering to the Sirens, a protective talisman of silver and gold – that features hand carved metal plates with esoteric etchings, made by the designer herself. The intricate hand carvings show the symbol of the Sea Gods of ancient mythology, a decorated Trident motif in the centre, taking inspiration from the spiritual and healing powers of the Sea. With the designers ancient Greek Orthodox upbringing of giving Votive offerings during prayer – this practice has inspired the design for the brands first handbag, that now acts as an object of ritual worn as a devotional dedication to our ancient connection to the Sea.

This season marks the brand’s debut into gender fluid menswear – the brand signature iconic Wetlook has been reimagined for the male form in a burst of pastel gradient hues – and transformed for the everyday into a draped white cotton wetlook hoodie and tracksuit bottom set. Natural light weight linens have been used for draped trousers and open shirt looks – left open from a cool summer breeze.

The collection is infused with a sense of magical realism, with each piece transforming the ordinary into the mythical. Long, flowing silhouettes blur the boundaries between dream and reality, while the set design features 3-meter-long paintings, hand-painted by the designer herself. These artworks, depicting mythical creatures, offer a visual diary of Dimitra’s deeply personal moments—of finding and losing love, of pleasure and pain, of divinity and desire. DI PETSA’s SS25 collection is a bold exploration of vulnerability, desire, and the labyrinthine journey of self-discovery. With its blend of sensuality, myth, and raw emotion, “My body is a Labyrinth” invites us to embrace the parts of ourselves that have been hidden in the shadows, offering both release and redemption.

Credits:
Creative Director: Dimitra Petsa
Lead Stylist: Zara Mirkin @Streeters
Stylist Assistants: Pipi Nola, Morena Salas, Ashton Jones Frames
Lead Hair Artist: Efi Davies @Toni & Guy
Lead Make-up Artists: Crystabel Riley @Julian Watson Agency
Make-up Assistant: Sasha Chudeeva
Lead Nail Artist: Tyler Phoenix
Set Design: Ellie Koslowsky
Movement Direction by Leonardo D’Aquino
Casting: Sophie Rix
Music composed and mixed by Flora Yin Wong

With thanks to the DI PETSA Studio team: Marita, Ksenia, Marily

Runway Photographer: Jason Lloyd Evans
Runway Videographer: Petros Ioannisis
Shoes partner YUME YUME
Show production by Blonstein
PR by PURPLE

With special thanks to The British Fashion Council, NEWGEN & Sarah Mower, and The Sea Containers Hotel for hosting the brand during London Fashion Week.

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@dipetsa

With love,

FWO

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