CENTRESTAGE virtual runway shows begin today
Interactive digital platform to launch designers’ new collections
Organised by the Hong Kong Trade Development Council (HKTDC) and sponsored by Create Hong Kong (CreateHK) of the Government of the Hong Kong Special Administrative Region, the CENTRESTAGE virtual runway shows premiere today (17 September) and run through to Saturday (19 September).
Combining traditional fashion shows with computer-generated imagery, these unique runway shows feature the latest collections from more than 40 Hong Kong and Asian designers.
CENTRESTAGE2020-Next in Cheongsam
Entering its fifth year, CENTRESTAGE presents “A World of PHYGITAL” as its central theme in 2020. In view of the uncertainties brought about by the COVID-19 pandemic, CENTRESTAGE has set out to redefine the way fashion shows are presented by combining physical and digital elements. It has created a fashion extravaganza that enables brands to overcome geographical and time limitations to showcase their latest designs to buyers and fashionistas. In addition to the virtual runway shows, the HKTDC has collaborated with Vogue Hong Kong to build a brand-new digital platform that introduces designers and their brands and collections. The CENTRESTAGE website has aggregated 240 brands from 23 countries and regions, including 130 new joiners such as Korean streetwear brand FlenoSeoul (under Gyeonggi Creative Fashion Studio Korea) and Taiwanese canvas craft brand Guang Fu Hao.
Fashion Hong Kong 2020