Black PR is thrilled to introduce LABBADA: A Celebration of Elegance, Embroidery & Everyday Luxury

Based in Mumbai, India, Labbada is a womenswear label dedicated to the art of handcrafted luxury.

Every garment is brought to life through exquisite hand embroidery and handmade finishing, reflecting a philosophy that places craftsmanship, individuality, and elegance at the heart of contemporary fashion. Designed for women who are magnetic, bold, and expressive, Labbada blends timeless silhouettes with artisanal detail to create pieces that feel distinctive yet wearable every day.

LABBADA

Labbada represents the idea that luxury is not confined to rare occasions, but can be lived in the everyday. Each design is enriched with embroidery, beadwork, and artisanal touches that elevate the simplest of silhouettes into heirloom-worthy pieces. Moving away from fast fashion, the brand embraces slow fashion principles: using high-quality fabrics, trans-seasonal colour palettes, and a pre-order model to reduce waste and promote longevity in style.

Craftsmanship and Philosophy

At its core, Labbada is about creating garments that carry specialness into everyday wardrobes. Traditionally, hand embroidery has been reserved for ceremonial or festive wear — Labbada reimagines it as part of prêt-à-porter, pairing artisanal mastery with versatile, modern silhouettes. The collections highlight a balance of rich detail with wearable sophistication, offering pieces that are refined yet approachable, elegant yet effortless.

Operating from an ethical workshop in Mumbai, the brand maintains long-term collaborations with artisans, ensuring fair wages, respectful working conditions, and the preservation of traditional skills. Every stitch, bead, and thread represents a commitment not only to beauty, but also to social responsibility.

Future Vision

As consumer values shift toward authenticity and mindful consumption, Labbada is positioned to grow as an accessible luxury label across continents. With a focus on quiet elegance, handmade artistry, and honest pricing, the brand aims to carve a space in the global luxury landscape while remaining true to its roots in craftsmanship and sustainability.

About LABBADA

Founded in 2012 by designer Charu Anand, an alumna of NIFT Mumbai, Labbada is synonymous with elegance, vibrancy, and timeless design. Known for bold silhouettes enriched with hand embroidery and artisanal detailing, the brand creates garments that are both modern and enduring. Each collection is carefully crafted in Mumbai, India, reflecting the label’s dedication to ethical production, handmade artistry, and heirloom-quality fashion.

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Hannah Longman
Hannah Longman
From fashion school in NYC to the front row, Hannah works to promote fashion and lifestyle as the communications liaison of Fashion Week Online®, responsible for timely communication of press releases and must-see photo sets.

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