Three Ways the Online Casino Sector Mirrors the Fashion World

Three Ways the Online Casino Sector Mirrors the Fashion World

There are far more parallels between casinos and fashion than you ever might have guessed. Of course, there are the obvious ones to start with. For example, they’re both very glitzy and glamorous worlds. And, with so-called bricks and mortar casinos, for many players, a night in one represents a first-rate opportunity to pop on the glad rags and strut their stuff.

And, while online casinos may not give you the chance to wear your designer labels, even here several principles hold true across them both.

Classics never go out of fashion

In fashion, there are some stone-cold classics that we know will be with us whatever else is going on in the wider scene. Three examples of this are the little black dress, a trench coat, and even the Chanel suit. With online casinos, although they are always evolving, these also feature many constants. Take the casino offer as a typical example. This is a pillar of the online casino strategy for attracting more players. More often than not, it involves a set number of free spins on a particular collection of slots games as an introduction to the site. Why slots? Because these are by far the most popular games in any online casino.

That’s not to say that those other casino classics like roulette, blackjack, and baccarat have to take a back seat. These are very much in evidence, particularly the versions that can be played in the live online casino.

This is a relatively recent development that sees games being played live and run by real dealers–all smartly dressed as they would be in a casino setting – and which are streamed directly to players. Some believe this sort of tech might also represent the future for catwalk shows – another potential link between the two worlds.

Different Seasons Call for Different Styles

Western Canada Fashion Week 2017 Spring” (CC BY-SA 2.0) by IQRemix

Moving neatly on to shows, these are when the fashion houses present their collections for particular seasons, Spring/Summer and Autumn/Winter. There’s also a similar seasonality in online casinos, particularly in the world of slots games. So, around Christmas time, several titles featuring Santa and his elves tend to pop up. Or, in the run-up to a big soccer tournament like the World Cup, there is usually a spate of sports-themed slots released to capitalize on the public interest.

Away from the slots, seasonal versions of the casino’s table games are sometimes introduced for a limited period, along with timely promotions.

The Big Names Always Dominate

Big names like Versace, Dolce & Gabbana, and Prada rule last, but not least, just as the world of fashion, this is equally true in online casinos. Not only are there high-profile casino operators themselves, but they also rely on games that are developed and supplied by high-profile names like NetEnt, Big Time Gaming, and Cayetano.

So, in fact, there are more links between the two worlds than you might ever imagine. And, as both continue to thrive, it might also set them to become even closer still in the future.


With love,


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