Maison Sara Chraibi Couture FW23/24 Collection Paris Fashion Week

The collection is a journey from nomadic lands to the dazzling domes of the orient. The muse is a descendant of the winged horse.

Her journey is an ascent from earth to heaven, going through several incarnations towards a mystical elevation. She is the rustic land, she is the entrance to the city.

She is the architecture of the temples, she is the whirlwind of ornaments, she is the starry sky, she becomes the luminous star, the gold of the alchemists.

Maison Sara Chraibi Couture

Sara Chraïbi was born in Rabat in 1982 in a cultural and artistic environment. She learned embroidery since childhood from her mother. After architecture studies in Rabat, she moved to Paris for a master’s degree in philosophy and architecture theory. Once in Paris, her passion for fashion and sewing further grew. Motivated by the desire to offer a contemporary take on Morocco’s know-how and craftmanship, Sara Chraibi founded her own fashion brand in 2011.

Her work has gained recognition for the accuracy and purity of lines as well as the intricacy of her embroidery, which draws from multiple traditions. From her career as architect, Sara has retained a strong focus on rigor and structure. Her creations blend multiple cultures and reflect her own kaleidoscopic heritage, where tradition and innovation go hand in hand. Wearing her North-African and Mediterranean vision with pride, Sara Charibi’s ambition is to create fashion that celebrates feminity, for the beauty of creation and the freedom of movement and apparel.


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