Carmen March Spring Summer 2020

Carmen March Spring Summer 2020

Represented by KCD Paris.

This Spring, Carmen March looks west—through a lightly vintage filter—to South Florida and Miami Vice in the 1980’s. The neon lights of Ocean Drive and the pastels of Art Deco facades adhere her aesthetic, while the decade’s evolution of new wave music fuels the collection’s rhythm. As a result, these are summertime, sunny-setting clothes, created to evoke an impression of elegant ease—yet one that’s garnished with a modern-retro glamour.

Cottons appear consistently in Spring, highlighting an airiness and a sense of familiarity. Seersucker is cut into elongated blazers, wide-legged trousers and spiral-ruffled dresses, while minimal sleeveless muslin blouses are lent a Magic City pop with glitter-coated polka- dots. Taffeta is printed in bold motifs, some of which pay homage to street and graffiti artists during the 1980’s in New York City. Fil coupé is transformed into featherweight tops. Ultra soft leather is shaped into bermuda shorts or cropped, high-collared jackets (including one model dyed in palest, warmest pink). Each further defines Spring’s bright and buoyant warm-weather wardrobe, dappled through a nostalgic prism.

 
Carmen March

[portfolio_slideshow id=89840 align=center width=699 click=advance thumbnailsize=40 showcaps=false]
Photos: Suffo Moncloa

The palette is rooted in tints befitting of the timeframe; sky-toned blues, vibrant fuchsias, sun-kissed mints, and night-sky noirs. “These are the colors you find around the swimming pool,” says March.
Silhouettes are dynamic and myriad, with an expansive offering of separates, dresses, and accessories (for the first time, visors are included—these are a distinct nod to Miami style). Necklines are open for day, but come midnight, bustiers and dresses are fitted and frilly, featuring bands and cascades of ruffles that nod to March’s Spanish roots (Flamenco dress, especially). A starburst earring, comprised of crystals, also functions as a button detail throughout the collection—serving an ongoing notion of easygoing fun.

LOOKBOOK CREDITS

Model : Aida Blue
Photographer : Suffo Moncloa
Styling: Barbara Martelo
Art direction: Ekaitz Arruti
Make Up: Sergio Corvacho

##

Learn More

@carmenmarch_official
carmenmarch.com

With love,

FWO

Follow Fashion Week Online® on Instagram for exclusive content

Hannah Longman
Hannah Longman
From fashion school in NYC to the front row, Hannah works to promote fashion and lifestyle as the communications liaison of Fashion Week Online®, responsible for timely communication of press releases and must-see photo sets.

You may also enjoy ...

Paris Fashion Week FW 2024 Streetstyle

Paris Fashion Week: Spring/Summer 2025 Paris Fashion Week street style is renowned for its effortless chic and trend-setting looks. The city transforms into a dynamic...

hiTechMODA Paris Fashion Week Season 3

Westin Paris Vandome hiTechMODA Paris Fashion Week Season 3 showcased a diverse and impressive lineup of international designers. The event featured a variety of collections,...

Y3K Fashion Corée Showcases the Power of K-Culture in Paris, Drawing Enthusiastic Applause from the Parisian Audience

The allure of Korean culture was on full display in Paris as "Y3K Fashion Corée" captivated the audience with a seamless blend of K-Fashion,...