Gabrielle Kynoch is a writer/researcher based in North London. With first-class degree in Fashion Promotion, she covers everything from fashion shows to political interviews. Follow her on Instagram @gabriellekynoch.

Power dressing Evokes strength and glamour

Walking into the underground cave on Adam Street, you hear a subtle mosquito-like high pitched buzz. Past the archway you notice a woman, on closer inspection it’s not a woman but a mannequin…and she’s not alone.

In the dimly lit space an army of 1980’s power-dressed bodies stand to attention with belts, buckles and shoulder pads.

The colour palate is reserved, sticking to the monochrome colours to let the textures take centre stage, black sequins shimmer under the limited light, a large white fur jacket looms at the back and every waist is either ruffled, ruched or belted.

Sang Yoon: London FW18


Tailoring was the stand out feature of the collection, strong bust darts mirrored level square shoulders which followed into narrow suit sleeves. Glittering dresses stuck closely to the bust while voluminous baggy sleeves are used to make the waist seem even narrower. Asymmetrical panels and cut outs are precise to where they sit on the body while the glimmering pieces add an evening sophistication. Short tight dresses are paired over sheer skin tight under-layers while the bold fur pieces bring in the 80’s decadence.

The Sang Yoon Woman may be mysterious but she’s also not afraid to let you know she’s here.

I stole a quick five minutes of the young designer’s time.

Q: Who is the Sang Yoon woman?

I am only just discovering the Sang Yoon woman, this is my first show so we haven’t fully discovered each other yet but I do know that she’s mysterious and comes from a dark place.

Q: It’s undeniable that you have drawn on classic 1980’s silhouettes for your debut collection.

Yes, my main sources of inspiration includes Helmet Newton. His images have strong dark undertones and also the YSL le smoking suit image – the silhouette of wide strong shoulders really influenced me.

Q: How have you found producing your first collection outside of university?

I left two years ago but it has been a lot of work, at Central Saint Martins it was all about the creativity whereas here there’s a lot more to think about. The photographer is my partner in this and we both collaborate on the style and the show but there is a lot of work. Although, I can’t wait to see what’s next.


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